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Friday, October 9, 2015


SMBs: What to look for in your next device

Technology is changing at the speed of...well, technology. Every few months there is a new operating system or a new device released, and it can be hard to know what device is right for a small business. One expert offers his advice. >>


3 ways analytics may be clouding your strategy

Analytics are a great thing. Surveys, customer behaviors, interests and even the time of life a person is in can be crucial in targeting the right message at the right time. The problem? According to one expert the dearth of analytics out there are becoming a problem for many businesses. Here's how - and how to overcome the noise. >>

Blogs & Content

Why brands need to know document search

Computers have made business infinitely simpler - there are mobile and online check-outs, online marketing teams can collaborate from around the globe and in some cases employees can work from their homes. But there is another function computers offer that many businesses aren't using - document search. >>

Mobile Marketing

Half of cybersecurity experts say mobile payments are not secure

According to the Information Systems Audit and Control Association (ISACA), nearly half of cybersecurity experts say mobile payments are not secure and present significant security risks. >>

Search Marketing

Amazon the go-to place for consumers to search for products

Amazon is the go-to website to search for products for almost half of U.S. consumers, according to research released by BloomReach. >>


Which holiday season promos will motivate consumers to buy?

Trying to decide which holiday promotion will work best for the upcoming festive season? New research from Bronto and Ipsos may help you make better decisions. >>


Display ad revenues continue to rise despite ad blocking

Research has revealed who is ad blocking, and why, and how advertising supports an Internet that few consumers wants to pay for. Yet, despite the rise in ad blocking, digital display advertising revenues in the UK continue to rise, according to the latest Internet Advertising Bureau UK Digital Adspend report, conducted by PwC. >>

Trends & Ideas

Mobile camera functionality key to capturing Millennials' loyalty

The mobile camera, and enabling business and banking with it, is key to engaging Millennials, according to new research from mobile capture and identity solutions firm Mitek. >>


Brands: Why you need prescriptive analytics

There are four common types of data analytics that can be used: descriptive, diagnostic, predictive, and prescriptive. According to one expert prescriptive analytics are crucial for retail brands. Here's why. >>


Top 7 tips to increase B2B success

There is so much crowding in the online space that many businesses have trouble finding a solid foot-hold. Seven experts weigh in on how to better prepare your business for success. >>

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