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Tuesday, October 13, 2015


Survey: Half-million spent to recover from cyber attacks

The cost of a business' recover from a cyber attack is rising. That according to Kaspersky Lab which surveyed IT departments about recovery from an attack; according to the survey businesses are spending an average of $551,000 (enterprises). >>


Ad Roundup: Trio of releases for small businesses

Small businesses have three new options in the online space - vCita, myDevices and StartApp have all launched programs into the online and mobile spaces that could help brands better connect. >>

Trends & Ideas

Third of Brits struggling to cope with data overload

'Debilitating stress' is affecting millions of Brits thanks to data overload, according to recent research from digital mapping and analytics experts Esri UK, and marketers may want to consider visual content which is easier for the brain to absorb. >>

Mobile Marketing

U.S. mobile users spent 70 hours using apps in June this year

Despite spending hours using mobile devices that have many apps installed, according to comScore's latest U.S. mobile app report, users in the U.S. focus most of their time using just three of them. >>


92% of top UK retailers use social media

Imaging technology firm SpinMe's recent research found that the vast majority of the UK's top 50 retailers now actively engage on social media platforms to boost sales. >>


SMBs: What to look for in your next device

Technology is changing at the speed of...well, technology. Every few months there is a new operating system or a new device released, and it can be hard to know what device is right for a small business. One expert offers his advice. >>


3 ways analytics may be clouding your strategy

Analytics are a great thing. Surveys, customer behaviors, interests and even the time of life a person is in can be crucial in targeting the right message at the right time. The problem? According to one expert the dearth of analytics out there are becoming a problem for many businesses. Here's how - and how to overcome the noise. >>

Blogs & Content

Why brands need to know document search

Computers have made business infinitely simpler - there are mobile and online check-outs, online marketing teams can collaborate from around the globe and in some cases employees can work from their homes. But there is another function computers offer that many businesses aren't using - document search. >>

Mobile Marketing

Half of cybersecurity experts say mobile payments are not secure

According to the Information Systems Audit and Control Association (ISACA), nearly half of cybersecurity experts say mobile payments are not secure and present significant security risks. >>

Search Marketing

Amazon the go-to place for consumers to search for products

Amazon is the go-to website to search for products for almost half of U.S. consumers, according to research released by BloomReach. >>

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