RSS feed Get our RSS feed

News by Topic




BizReport : Tags : Tag Results

Tag Results

Search this site:

Tag Results

Pagination:

25 result(s) displayed (101 - 125):

BizReport | Search Marketing December 03, 2010

Google changes search algorithm to prevent "gaming"

Google has acted swiftly following news that their search engine had been "gamed" to ensure bad online reviews don't increase a retailer's ranking in natural search results. ... >>

BizReport | Search Marketing November 05, 2010

Google Instant has positive impact on CTRs, ad impressions

Google Instant has had a positive impact on click-through rates and ad impressions, according to recent research by Marin Software, despite earlier concerns the fast page displays would decrease traffic.... >>

BizReport | Ecommerce November 02, 2010

Google gives marketers Christmas insights via new website

Marketers who want to keep their finger on the pulse of what consumers are searching for, what they are buying and what they plan to buy for the 2010 holiday season should check out Google's new website - ThinkHoliday. ... >>

BizReport | Search Marketing July 21, 2010

Google introduces Image Search Ads

Google has created yet another way for advertisers to get their messages in front of their audience with the launch of Image Search Ads.... >>

BizReport | Advertising July 19, 2010

comScore: Hulu has more ad views than YouTube

YouTube may still hold the title for Most Viewed Clips, but for advertisers the smart money may lie in Hulu's platform. Why? Because according to the latest numbers from comScore, Hulu's platform has more than double the ad-views as YouTube.... >>

BizReport | Advertising June 21, 2010

Google creates umbrella brand for ad buying platforms

All of Google's ad initiatives have been lumped together under an umbrella brand to move the company further toward a one-stop-shop for all Google marketing activities.... >>

BizReport | Ecommerce June 18, 2010

Google announces Commerce Search tool improvements, slashes price

Google has updated its Commerce Search tool, giving shoppers a better search experience and allowing online retailers to better customize retail site search services.... >>

BizReport | Search Marketing June 04, 2010

Google tests Tweets in display ads

It wasn't long ago that Tweets began appearing in Google's search results. Now, Twitter is set to be even more prominent on Google searches as the search giant tests display ads integrated with Twitter. ... >>

BizReport | Advertising May 26, 2010

Google discloses size of its ad network

Earlier this week Google disclosed the revenue shares for their two main AdSense products. It appears Google is taking that "spirit of greater transparency" one step further and has now revealed the size of its extensive and lucrative ad network.... >>

BizReport | Mobile Marketing May 24, 2010

Experts react to Google/AdMob deal

Late last week, the Federal Trade Commission (FTC) closed its investigation of the pending deal between Google and AdMob. The deal would have Google acquire the mobile ad network; the FTC's decision basically states that Google owning the network won't... >>

BizReport | Mobile Marketing May 12, 2010

Survey: Teens talk text

When it comes to conversation, teens are as likely to text to communicate as the actually speak. That, according to a recent survey by teen marketing hub ChaCha. The platform polled teens to determine how they prefer to communicate. With... >>

BizReport | Trends & Ideas May 11, 2010

Facebook deserters - boredom or privacy concerns?

Has Facebook poked the privacy of its users one too many times, or are users simply becoming bored with the social network? Either way, more and more people are looking for information on how to delete their Facebook accounts. ... >>

BizReport | Advertising May 11, 2010

Report: Consumers find video through direct navigation

When it comes to online video it is no secret that many consumers are finding content through social networks and search engines, but it may come as a surprise that the bulk of online video is being served through direct... >>

BizReport | Advertising March 25, 2010

Louis Vuitton's case against Google goes to hell in a posh handbag

Google's practice of selling brand-name keywords to competitors doesn't violate trademark law ruled the European Court of Justice in Luxembourg yesterday. ... >>

BizReport | Advertising March 24, 2010

Google introduces 'search funnels' reporting feature for AdWords

Google has launched a new AdWords reporting feature that it says will enable advertisers to make better, more informed keyword, ad group and campaign decisions. ... >>

BizReport | Search Marketing March 24, 2010

Optimize your Google Sitelinks

Sitelinks can be powerful drivers of traffic. They enhance top listings on Google by including additional links to various destinations within a website. But do your Sitelinks accurately reflect what you want consumers to see?... >>

BizReport | Mobile Marketing February 01, 2010

Google AdWords adds click-to-call service for mobile marketers

After a successful beta trial, Google has added its click-to-call service in AdWords, which allows consumers to simply click on a telephone number from an ad to be connected to a local outlet.... >>

BizReport | Social Marketing January 05, 2010

Did Facebook's traffic really trump Google's on key holiday dates?

According to a report from Hitwise, the social networking giant Facebook was the most popular website in America during certain days over the holiday period. Or was it?... >>

BizReport | Ecommerce December 11, 2009

Google: 64% of consumers yet to complete holiday shopping

It may only be a matter of days until Christmas, but a large percentage of consumers have yet to complete their holiday shopping, according to new data from the Google/OTX Consumer Pulse Check survey.... >>

BizReport | Search Marketing December 10, 2009

Moms consider Google their BFF

Recent research by Google has found that some moms are so attached to searching on Google that they consider the search engine behemoth to be a part of the family or their BFF. In fact, some went so far as... >>

BizReport | Mobile Marketing November 25, 2009

Google takes coupons mobile

This week Google announced they are enabling small businesses and other retailers that use their Local Business Center to take their coupons mobile. ... >>

BizReport | Advertising October 16, 2009

September Trends: Search, Travel continue to be hot categories

With the global economy still struggling, marketers are looking for something a little extra to help plan holiday campaigns. That extra? Metrics. Hitwise, Nielsen Online and comScore, three of the largest metrics firms, have released a trio of reports that... >>

BizReport | Research October 09, 2009

Ofcom studies how kids think search results are ranked

Results of a recent Ofcom study in the UK found that around one-third of British school children believe Google ranks search results based on how true the source is. ... >>

BizReport | Social Marketing September 18, 2009

Still think Facebook's a fad?

If Facebook is a waste of time, a fad, a flash in the pan, then how come its membership and the average amount of time spent on the social networking site both continue to rise?... >>

BizReport | Advertising September 01, 2009

SpotMixer offers video ad creation for AdWords advertisers

Video marketers have one more way to attract attention through Google's AdWords platform. A partnership between SpotMixer and Google will place SpotMixer's video creation technology in Google's In-Stream Video Ads through AdWords. This gives marketers the ability to quickly create... >>

Pagination: 1 - 2 - 3 - 4 - 5 - 6 - 7 - 8 - 9 - 10