Get our RSS feed
Search BizReport
News by Topic
Marketing
- Advertising
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
- Internet Marketing 101
Beyond Marketing
BizReport : Ecommerce : December 11, 2012
UK: Cyber Monday online retail smashes all records
A new online retail record was broken on Cyber Monday in the UK, according to new figures released by Experian, with just three websites accounting for almost a third of all website visits.
Before Cyber Monday, Experian forecast that the mammoth holiday shopping day would break records - and they were right.
This year, online shoppers in the UK made a total of 112 million visits to retail websites on Cyber Monday, up 32% on 2011, and just short of Experians's forecast of 115 million visits (36% rise).
According to James Murray, digital insight manager for Experian, Cyber Monday 2012 was "the biggest single day of online shopping we've ever witnessed".
Online shoppers set new records for the amount of time spent shopping online in a single day, spending 15 hours on retail sites - on average consumers spent 8 minutes and 12 seconds per visit.
"There is still plenty of shopping time between now and Christmas however, and in particular we are expecting a lot of last-minute panic buying online on Christmas Eve as consumers take advantage of click-and-collect services," added Murray.
Tags: Cyber Monday, ecommerce, holiday 2012 trends, online retail, online shopping, UK, website traffic
Tweet
Subscribe to BizReport
Please enter your e-mail here:
Latest Headlines
- Elance: Remote hiring sees 60% jump
- Engajer integrates to LinkedIn
- JiWire: Mobile engaging travel consumers
- Drama, inane ramblings and parents turn teens off Facebook
- Survey: UK consumers re-think loyalty to brands
- PPA: Digital magazines boost demand for print editions
- Tapjoy: Ad engagements preferred by mobiles
- European silver surfers' media consumption moving online
Featured White Papers
- Learn How to Increase Traffic, Leads and Sales By Reaching More Than 11 million people on Pinterest
Pinterest isn't just another social media network. What appears to be the fastest-growing social media site ever has become a... - Improving ROI with Marketing Optimization
The requirement to juggle multiple constraints and considerations is an inescapable part of the marketing equation. Marketing executives need a... - Top 10 Online Brand Protection Strategies for 2013
Whether stealing web traffic, pirating digital content or selling counterfeit goods, online scammers are sure to continue highjacking brands for... - Get Serious About Email Marketing
Small business success starts with a solid email foundation. If you're a small business with limited resources, you need an...