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BizReport : Ecommerce archives : June 09, 2015


Ecomm Roundup: Tools include shipping, product visibility

In today's ecommerce roundup, two new solutions that take product visibility and shipping into account for retailers on a global scale.

by Kristina Knight

First, Certona has launched a product finder for ecommerce. The new tool offers predictive behavioral analysis along with real time shopper feedback to serve the most relevant products to shoppers. The tool can be integrated with existing ecommerce sites.

"One of the most valuable aspects of the in-store experience is interacting with store associates to get direct feedback from shoppers and have more context. With Product Finder, brands and retailers can recreate that personal touch online and on mobile while delivering an engaging and memorable discovery experience to their customers," said Meyar Sheik, CEO and founder of Certona.

And Bigcommerce has partnered with WebShopApps to offer the ShipperHQ platform to their clients. The platform is a unified hub that offers real time shipping rates for global retailers. Having quotes in real time can help retailers reduce shipping costs as well as offer multi-buyer segmentation.

"Online retailers around the world are choosing SaaS platforms such as Bigcommerce for their ability to help scale their business," said Karen Baker, ShipperHQ founder and CEO. "As these businesses grow, the ability to manage shipping rates and rules effectively and provide pricing transparency to customers has a material impact on their businesses. Our goal is to give them the best the industry has to offer in a package that enables them to focus on growth instead of fighting technology."






Image via Shutterstock

Tags: Bigcommerce, Certona, ecommerce, ecommerce tools, online shopping trends








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