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BizReport | Trends & Ideas June 27, 2016

Millennials losing faith in traditional banks, trust tech firms more

New research from financial regulatory compliance company Neopay has found that Millennials trust traditional banks far less than previous generations and are more likely to put their faith in alternative providers.... >>

BizReport | Search Marketing June 24, 2016

Search marketing taking back seat as proving ROI challenging

Difficulties proving return on investment for search marketing campaigns is seeing the channel being undervalued, according to new research from B2B research firm Clutch and digital agency R2integrated.... >>

BizReport | Trends & Ideas June 23, 2016

Marketing departments found to be worst for long, unproductive meetings

Meetings in the workplace could be costing your business valuable time and money, according to new research from collaborative platform Wisembly. ... >>

BizReport | Advertising June 22, 2016

2017 will see nearly 87 million U.S. web users avoiding ads

A new report from eMarketer reveals uncomfortable news for publishers already feeling the pinch from ad blockers. Numbers are due to swell in the U.S in the coming year on both desktop, laptop, and mobile. ... >>

BizReport | Social Marketing June 21, 2016

People quicker to share, than read, news discovered on Twitter

New data from the French National Institute (Inria) and Columbia University suggests that the industry standard for popularity on social media needs to be rethought. ... >>

BizReport | Advertising June 20, 2016

Impact of scroll speed on video ad engagement

Video ad tech firm, Teads, has released new eye-tracking insights revealing the importance of scroll time on consumer engagement with advertising. ... >>

BizReport | Social Marketing June 03, 2016

Social media 'Likes' as rewarding as chocolate among teens

A large number of 'Likes' is as rewarding as winning money or eating chocolate to a teenager, according to new study from the University of California, Los Angeles. ... >>

BizReport | Ecommerce June 01, 2016

More than half of cart abandoners return later to complete the purchase

A recent study from Connexity suggests to online retailers that all may not be lost if a shopper abandons their cart. ... >>

BizReport | Social Marketing May 17, 2016

Research uncovers the value to brands of influencers on Twitter

It is 'handheld' names, not 'household' names, that are helping to sell products in the 21st century, according to a new joint study from Twitter and analytics firm Annalect, as online influencers prove they have the power to persuade. ... >>

BizReport | Mobile Marketing May 12, 2016

Mobile banking users in UK overwhelmingly happy with service

New data from Juniper Research reveals that mobile bankers in the UK and US are, on the whole, happy with the service they are getting from their banks. However, the data also serves as a warning to banks that bad... >>

BizReport | Ecommerce May 11, 2016

Increased education needed for online travel bookers

Consumers are increasingly booking travel online, but when that travel experience falls short of expectations they turn to reviews instead of seeking refunds found new research from MarkMonitor. ... >>

BizReport | Mobile Marketing May 11, 2016

83% open retailer emails during morning commute

Bleary eyed and hugging coffee they might be, but the best time for retailers to reach consumers by email is during their morning commute, according to a new study from retail marketing agency Leapfrogg. ... >>

BizReport | Social Marketing May 11, 2016

Brands continue to ignore fans on social media

It is common sense that ignoring customers will cause them to dismiss a brand and head elsewhere yet, according to new data from Sprout Social, that is exactly what many brands are doing on social media. ... >>

BizReport | Mobile Marketing May 10, 2016

Screen size matters to app engagement

Size matters when it comes to app engagement. At least, that's the take out from mobile engagement platform Localytics' latest research;. ... >>

BizReport | Blogs & Content May 09, 2016

Consumers more engaged with branded content on smartphones

A new report from tech platform provider Polar reveals that consumers are spending more time engaging with branded content on their smartphones that on desktops or tablets. ... >>

BizReport | Social Marketing May 09, 2016

Quintly: Facebook Reactions use underwhelming

Facebook users finally got some alternatives to the bland "Like" button earlier this year. However, new research shows that, despite the new choices on offer, most are sticking with the old 'thumbs up'. ... >>

BizReport | Mobile Marketing May 06, 2016

Consumers have already started back-to-school shopping

Too early for back-to-school marketing? No, concludes perhaps the first study for this year's school year. ... >>

BizReport | Search Marketing May 05, 2016

51% of Brits can not spot ads in search results

They have the word "Ad" alongside them, highlighted in bright orange, yet according to a recent study in the UK by Ofcom, half of adults in the UK are unable to identify which Google search results are paid ads. ... >>

BizReport | Ecommerce May 05, 2016

Clean fraud and account takeover top UK businesses fraud concerns

Survey results from CyberSource reveal that clean fraud and account takeover are now the primary fraud risks causing concern for UK businesses. ... >>

BizReport | Internet May 03, 2016

eRetail, banking and airline ticketing earmarked as hot areas for online fraud

Hot off the press from Juniper Research comes the forecast that fraudulent online transactions are set to reach $25.6 billion by 2020, up from $10.7 billion last year.... >>

BizReport | Advertising May 02, 2016

'Adblockalypse' now?

Are we heading towards an 'adblockalypse'? A new survey from Unruly reveals there is a real risk of consumers abandoning advertising if brands do not pay heed to the signals and adopt new strategies. ... >>

BizReport | Ecommerce May 02, 2016

Product page conversion rates average 8%

Shoppers increasingly enter online stores through anything but the front door. For many, a product page is the first encounter with a retailer. New research delves into the conversion rates of product pages.... >>

BizReport | Loyalty Marketing April 29, 2016

Global study reveals 'authenticity deficit' among brands

A new report from Cohn & Wolfe finds that brands and companies are not seen as being open and honest by the majority of consumers. ... >>

BizReport | Trends & Ideas April 28, 2016

Data breaches take seconds, detection far longer

New research from Verizon reveals that the time between data being compromised and that breach being discovered is increasing. ... >>

BizReport | Trends & Ideas April 27, 2016

Brits prefer to complain from behind a computer, mobile screen

The British "stiff upper lip" might mean self-restraint in public displays of emotion, but once they are safely behind a computer screen the Brits really let loose, according to new research from online review platform Trustpilot. ... >>

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