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BizReport | Trends & Ideas May 17, 2017

Travel tech: Chatbot use on the rise

Chatbot use is on the rise within the travel industry, according to new research from travel search engine Kayak.co.uk, although it is far from mainstream with the majority of consumers having never heard of them. ... >>

BizReport | Social Marketing May 17, 2017

UK: Communications and social increasingly dominate app time

The communications and social media app category is the fastest growing in terms of time spent in-app over the last six months, according to measurement firm, Verto Analytics, reflecting a change in app use behavior. ... >>

BizReport | Loyalty Marketing May 12, 2017

Customers want humans, not chatbots, to resolve customer service issues

Juniper Research predicts that the use of chatbots will save organizations more than $8billion a year by 2020, but at what risk to the customer experience?... >>

BizReport | Ecommerce May 11, 2017

Research reveals significant demand for augmented-reality changing rooms

As reports surface that consumer expectations of in-store tech are not being met, a new study reveals a considerable demand for augmented-reality changing rooms. ... >>

BizReport | Advertising May 10, 2017

Time spent watching eSport rose 19% in 2016

By 2021, eSports will attract more than $1billion in ad revenue as audiences grow and brands take notice, according to IHS Markit's latest report. ... >>

BizReport | Trends & Ideas May 08, 2017

PINs and passwords make way for biometrics on mobile

A new report by ABI Research into the biometric technologies market predicts that, by 2022, nearly all smartphones will feature fingerprint sensors and Juniper Research forecasts that the number of mobile payments authenticated by biometrics will rise significantly this year.... >>

BizReport | Advertising May 05, 2017

Report predicts significant rise in audience ID ad spend

Ad spend on audience IDs is set to triple in the next few years, according to new data released by Yahoo and Enders Analysis. ... >>

BizReport | Ecommerce May 05, 2017

Privacy, data breach concerns hold back full potential of retail apps

Retailers need to work harder to convince consumers that data they provide within retail apps is safe, according to new research from Apadmi. ... >>

BizReport | Trends & Ideas May 04, 2017

In-store tech not keeping up with consumer expectations

Ecommerce and mobile technology have altered consumer expectations of shopping in a physical store and, increasingly, shoppers are choosing one store over another based on the quality of in-store tech, according to new research from Fujitsu. ... >>

BizReport | Trends & Ideas May 03, 2017

Tech: Adobe report names newest travel disruptors

Adobe Digital's recent report highlights the most recent travel industry disruptors and travelers' eagerness to embrace the new trends. ... >>

BizReport | Internet April 04, 2017

End of an era: Android overtakes Windows as most popular OS for Internet net

Google's mobile operating system, Android, has topped Windows to become the most popular operating system for Internet usage. ... >>

BizReport | Trends & Ideas March 31, 2017

The future of banking UI is AI

Within the next few years, artificial intelligence tools will be the primary way in which banks interact with customers, according to a new report by Accenture. ... >>

BizReport | Email Marketing March 23, 2017

Kinetic email boosts unique click and click-to-open rates

New research from Experian Marketing Services highlights the uplift in unique open rates and and click-to-open rates when using kinetic email. ... >>

BizReport | Ecommerce March 21, 2017

Leisure travel most popular discretionary spending category in UK

New research reveals that consumers in the UK would rather cut back on dining out than go without leisure travel. ... >>

BizReport | Mobile Marketing March 16, 2017

Visa push to increase mobile payment use

Visa has coupled with ticketing behemoth, StubHub, to introduce discounts and promotions that they hope will encourage more consumers to use mobile payments. ... >>

BizReport | Advertising March 16, 2017

Study: Bringing sense of touch to mobile ads raises awareness, recall

Haptic ads bring a new dimension to mobile advertising campaigns, as well as drive higher engagement and purchase intent, according to recent research. ... >>

BizReport | Advertising March 15, 2017

Rise of the backseat gamers to drive eSports, Let's Play revenues

New figures released by Juniper Research put revenues from eSport and 'Let's Play' $3.5 billion come 2017, with advertisers reaping the rewards. ... >>

BizReport | Trends & Ideas March 14, 2017

Report reveals decline in highly satisfied digital banking customers

Today's consumer wants to use online and their mobile device for a range of day-to-day activities and banking is high on their list. However, according to new report from financial services research and strategy firm, ath Power Consulting, high expectations... >>

BizReport | Trends & Ideas March 13, 2017

Healthy future for fitness wearables

The market for wearables reached a new all-time high last year, according to the International Data Corporation's (IDC) Worldwide Quarterly Wearable Device Tracker report, as new vendors entered the market and existing vendors boosted product lineups. ... >>

BizReport | Ecommerce March 10, 2017

Security of personal data remains key concern among consumers

A global study reveals that data privacy and security continue to be the most pressing concerns for consumers online, yet a personalized experience is still in demand.... >>

BizReport | Advertising March 06, 2017

Third of publishers still falling foul of FTC native ad guidelines

Native ads, designed to mimic editorial, are seen as the way forward for advertising. However, new research from MediaRadar reveals that a third of publishers are failing to label such sponsored content correctly. ... >>

BizReport | Internet March 06, 2017

Cybersecurity adoption increasing fastest among small businesses

Research published this week by Beaming reveals that UK firms suffered cybersecurity breaches last year at a cost of more than $35 billion, with larger businesses more likely to fall victim. ... >>

BizReport | Social Marketing March 01, 2017

Older users getting snappy with Shapchat

If you thought SnapChat was all about youngsters making silly faces and drooling over new filters, think again. A new report from eMarketer notes that much of the messaging platform's growth is coming from middle-aged people. ... >>

BizReport | Research February 28, 2017

Pace of tech change concerns teens

The latest Edelman Trust Barometer reveals that teenagers are not as comfortable with the speed of change driven by technology as might be expected from a digital generation. ... >>

BizReport | Trends & Ideas February 22, 2017

Smart Glasses that look like regular specs will invigorate market

If you thought the stalled attempt to get consumers on board with Smart Glasses in 2016 was the last you had heard of the technology for a while, think again. A new study from Juniper Research has identified Smart Glasses... >>

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