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BizReport | Mobile Marketing February 26, 2014

Consumers equate mobile with smartphones, not tablets

New research provides some unique and interesting insights into the role of mobile in the lives of consumers and their thoughts on opting in to mobile communications from brands. ... >>

BizReport | Trends & Ideas February 11, 2014

Report reveals momentum of tablet PC market

New figures released by NPD DisplaySearch show the continued growth of the mobile PC market with tablet PC shipments forecast to reach 455 million units by 2017.... >>

BizReport | Mobile Marketing January 21, 2014

Consumers prefer tablets for leisure travel research

While tablet owners also have a smartphone to hand, most will turn to the bigger screen to plan and book travel requirements, according to new research from industry research firm PhoCusWright. ... >>

BizReport | Mobile Marketing January 03, 2014

Deloitte: Tablets popular among older mobile users

If you were asked which age group was the fast-growing adopter of tablet devices this year, would you have guessed it to be the older generation?... >>

BizReport | Email Marketing November 15, 2013

iPad accounts for majority of sales from mobile email

The iPad rules when it comes to mobile sales resulting from marketing emails, according to new research by Yesmail Interactive.... >>

BizReport | Mobile Marketing November 13, 2013

Mobile responsible for 3x as many sales as you might think

New research from call tracking and analytics firm ResponseTap has found that many more shoppers begin their purchase journey on a smartphone than was previously thought.... >>

BizReport | Ecommerce October 23, 2013

Internet supplants discount stores to become top Christmas shopping spot

Good news for online retailers heading into the festive period. Not only will consumers be spending more this holiday season than last but, for the first time in Deloitte's Annual Holiday Survey, the Internet was ranked as the top place... >>

BizReport | Mobile Marketing September 16, 2013

Kids gaming on mobile almost as much as on consoles

A new report delving into the gaming habits of kids reveals there are almost as many playing games on mobile as there are on consoles.... >>

BizReport | Ecommerce September 09, 2013

Tablets to account for over 62% of overall 2013 U.S. mcommerce sales

Mobile devices are playing an increasing role in commerce, being both a means to make purchases and, just as importantly, a tool for research. ... >>

BizReport | Trends & Ideas September 03, 2013

Phablets hit consumer sweet spot in Asia-Pacific region

Bigger than a smartphone, smaller than a tablet, 'phablets' appear to have hit the consumer sweet spot in the Asia-Pacific region when it comes to the perfect size for a mobile device. ... >>

BizReport | Advertising July 31, 2013

Consumers want more control over mobile ad experience

Self-initiated advertising on mobile devices is the way forward, suggests new research from in-content digital ad company Vibrant Media, and a sure-fire way to ensure you are not annoying smartphone and tablet users.... >>

BizReport | Ecommerce July 09, 2013

Mobile shopping stationary for two-thirds of consumers

Mobile shopping has very little to do with being on the go, reveals new research from UK-based Shoppercentric, and the gap in device usage between smartphones and tablets is closing fast. ... >>

BizReport | Advertising June 27, 2013

Flat mobile battery? Blame the ads, says study

In-app ads are seen by some as a waste of space on small screens, but what those ads are really wasting is your battery life, according to new research conducted by researchers at University of California, Berkeley, and Microsoft. ... >>

BizReport | Mobile Marketing June 27, 2013

Does owning a tablet make you more 'newsie'? Owners like to think so.

The results of a new study reveal that American tablet owners believe they are more up-to-date with current news and events than their non-tablet owning friends. But, are they lying?... >>

BizReport | Mobile Marketing April 29, 2013

Cartoon Network survey reveals growing influence of apps on Australian kids

The Cartoon Network's latest "New Generations" survey was released this month and a key take-out for marketers is that game console use has dropped considerably and the use of apps has doubled.... >>

BizReport | Ecommerce April 17, 2013

Mobile blurs shopping gender stereotypes

Mobile is changing the way consumers shop and, according to new global research released by Kantar Media, the technology is blurring gender shopping stereotypes.... >>

BizReport | Trends & Ideas April 15, 2013

212% rise in mobile social ecommerce interaction

The role of mobile in the consumer review process has increased significantly over the last 18 months, according to new research from Econsultancy, further highlighting the need for brands and retailers to provide a seamless mobile experience. ... >>

BizReport | Mobile Marketing March 22, 2013

Men prefer gaming on consoles, women on smartphones

Following on from recent research by Mintel that revealed more girls in the U.K. use smartphones than boys, who instead prefer gaming consoles and PCs, is an online survey in the U.S. from Frank N. Magid Associates and PlaySpan that... >>

BizReport | Mobile Marketing March 20, 2013

Snap happy mobile banking customers deposit checks via photos

The massive rise in adoption of mobile devices, and a growing acceptance of push mobile banking, is driving more consumers to pay their bills and deposit checks via smartphones and tablets. ... >>

BizReport | Mobile Marketing March 18, 2013

US homes house over half a billion Internet-connected devices

The number of connected devices in U.S. households has grown to more than half a billion, according to new data from The NPD Group's Connected Home Report, with increases in tablet and smartphone penetration driving up the numbers.... >>

BizReport | Mobile Marketing March 13, 2013

Are your online surveys mobile-friendly?

It's all about optimizing for mobile in today's on-the-go world. But, what about online surveys? According to SurveyGizmo's latest benchmark report, a significant rise in the number of surveys completed on a mobile device means they need a mobile makeover,... >>

BizReport | Mobile Marketing March 13, 2013

Bill payments migrating from desktop to tablet

A new report from Juniper Research reveals the numbers of people using tablets to pay bills online is set to soar come 2017. ... >>

BizReport | Ecommerce March 08, 2013

Websites receive more traffic from tablets than smartphones

The most recent Adobe Digital Index, released today, reveals that websites around the globe now receive more traffic from tablets than from smartphones. ... >>

BizReport | Email Marketing March 05, 2013

Half of commercial emails will be opened via mobile by year end

Optimizing email for mobile is no longer an option, it's a necessity. According to new data from Knotice, most brands can expect to see more than half of their commercial emails opened on a mobile device in the coming six... >>

BizReport | Mobile Marketing February 20, 2013

Mobile video views rose 30% between Q3 and Q4 2012

In their latest annual Video Monetization Report, FreeWheel reveals the significant rise in online videos watched via a mobile device.... >>

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