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BizReport | Research June 09, 2009
Mintel: Offline WOM trumps online
New research from Mintel shows that despite the role the Internet plays in most of our lives, word of mouth is still more influential when used offline.... >>
BizReport | Ecommerce May 01, 2009
Shop.org: What attracts consumers to a particular online retailer?
While online shoppers still rank price as a significant deciding factor when choosing which online retailer to buy from, a recent NRF and Shop.org study found that other elements also come into play. ... >>
BizReport | Ecommerce April 16, 2009
Survey: Peers, not prices, persuade online shoppers
When researching a product or service online, consumers rate the opinions of their peers over price, found Avail Intelligence.... >>
BizReport | Ecommerce October 15, 2008
Internet channel of choice for multi-channel shoppers
The Internet has, for the first time, become the channel of choice for multi-channel shoppers in the US, surpassing brick-and-mortar outlets, according to a new consumer survey from The E-Tailing Group Inc.... >>
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