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BizReport | Ecommerce October 01, 2014

Consumers turning from coupon clipping to coupon clicking

Consumers are increasingly moving from clipping coupons to clicking coupons, as the findings of a new in-app ScanLife survey reveals.... >>

BizReport | Advertising September 24, 2014

Study reveals high level of fraudulent traffic in CPG vertical

As CPG advertisers increase spending on mobile, so fraudsters are following the money, according to new research from Solve Media which shows mobile bot traffic increasing in this vertical.... >>

BizReport | Mobile Marketing September 23, 2014

Excessive use of in-store beacon technology decreases app use

The overuse of beacons in-store can lead to a significant drop in app use, according to a new report from mobile platform firm inMarket.... >>

BizReport | Trends & Ideas September 18, 2014

Britain has more female gamers than male

Yet more research has surfaced showing women dominate the gaming environment, a trend that has been growing steadily over the last year or so.... >>

BizReport | Mobile Marketing September 17, 2014

Location accuracy analysis reveals improvement for mobile ad campaigns

The latest Location Score Index from location-based ad network Thinknear is good news for mobile marketers with a marked increase in accuracy recorded.... >>

BizReport | Mobile Marketing September 15, 2014

Apps are asking users for too much personal data and providing too little privacy information

Improvements are needed in the way mobile apps access and use users' personal data, according to a new survey by the Global Privacy Enforcement Network.... >>

BizReport | Mobile Marketing September 10, 2014

Few consumers plan to purchase wearable tech in coming year

While health and fitness smartphone accessories such as Fitbit and Fuelband are paving the way for wearable tech, and Apple has reveals its first Watch, new research shows that very few people intend to purchase any kind of wearable tech... >>

BizReport | Mobile Marketing September 05, 2014

U.K. motor insurance mobile purchase experience found wanting

When searching for and buying motor insurance, many consumers use a smartphone at some point during their purchase journey yet, according to new research, only half of UK insurer websites provide a positive mobile experience. ... >>

BizReport | Mobile Marketing September 04, 2014

Report reveals future rise of e-coupons

Changing consumer purchase behavior will drive the doubling of e-coupons redeemed over the next few years, according to a new report from Juniper Research.... >>

BizReport | Ecommerce September 03, 2014

'Huge landmark' as ecommerce mobile traffic overtakes desktop

For the first time, visits to U.K. online retailers via mobile devices have overtaken desktop, according to IMRG figures released this week.... >>

BizReport | Mobile Marketing September 02, 2014

Revenues from tablet games to triple in next five years

New data suggests global revenues from tablet games will see a significant rise in the next five years thanks to improved graphics capabilities, storage capacity and mobile broadband penetration.... >>

BizReport | Mobile Marketing September 02, 2014

Marketers must react to changing consumer behavior caused by technology

The use of technology is changing consumer behavior and a survey conducted in the U.K. demonstrates that marketers need to react to changing habits and provide engaging content outside of traditional time-frames.... >>

BizReport | Mobile Marketing August 26, 2014

U.K. consumers use mobile to research, shop more than any other nation

Marin Software has identified the U.K. as being the nation that uses mobile to research purchases and shop more than any other. ... >>

BizReport | Ecommerce August 21, 2014

Retale: 73% of parents to use mobile for back-to-school shopping

Location-based shopping platform Retale has released findings of a back-to-school shopping behavior survey that found mobile plays a significant retail role both in and outside of physical stores.... >>

BizReport | Email Marketing August 21, 2014

Mobile email orders up but revenue down

Poor user experience could be what is to blame for a drop in revenue from mobile email orders despite consumers making a lot more purchases from email opened on a mobile device.... >>

BizReport | Mobile Marketing August 20, 2014

Latest mobile network tests find Vodafone wanting

The latest mobile network tests by RootMetrics reveals which UK networks are the best, and worst, across a multitude of functions including coverage, network speed and call performance. ... >>

BizReport | Mobile Marketing August 19, 2014

UK app market reaching saturation point?

Average monthly downloads of mobile apps has fallen during 2014, according to a new report from business consultancy Deloitte, signaling the market may have reached saturation point.... >>

BizReport | Ecommerce August 18, 2014

ShopVisible: Mobile traffic up but mcommerce sales remain low

During the first half of this year more than a third of all ShopVisible's ecommerce customers' traffic came via smartphones and tablets but, while they browsed, few made purchases. ... >>

BizReport | Mobile Marketing August 18, 2014

Security at the heart of U.K. mobile banking fears

Is mobile set to revolutionize banking in the UK as much as the the industry itself purports? Not according to new statistics from security and credential management specialists Intercede. ... >>

BizReport | Advertising August 18, 2014

Entertainment brands spending more on longer, less effective, video ads

Entertainment brands are increasingly turning to rich media and video ad formats to align themselves with consumers' increasing use of video on mobile devices, according to a new report released by Vdopia. ... >>

BizReport | Ecommerce August 12, 2014

Paper coupons still popular with consumers

Despite significant uptake by consumers of digital coupons, recent research suggests they have a long way to go before they eclipse paper coupon use.... >>

BizReport | Ecommerce August 12, 2014

TouchStore brings personalized live chat to in-store mobile shoppers

A new solution from TouchCommerce bridges consumers' mobile and physical store experiences together by offering personalized shopping assistance via smartphones.... >>

BizReport | Mobile Marketing August 11, 2014

Women spend more time and money in gaming apps

Women spend more time and money playing games on mobile devices than men, and they are more loyal, too, according to new research from mobile advertising and analytics platform Flurry.... >>

BizReport | Trends & Ideas August 06, 2014

Mobile and PC bill payments to exceed $20 billion in 2014

The number of consumers using computers, tablets and mobiles to pay household bills is rising, according to new analysis released by Juniper Research. Meanwhile, both American and British banks see a rise in the number of mobile banking participants. ... >>

BizReport | Mobile Marketing August 06, 2014

23% of Affiliate Window's advertiser revenues in July via mobile

Affiliate Window's latest mobile benchmark report reveals mobile traffic is up and reports on sales and ad conversion.... >>

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