Search BizReport
News by Topic
Marketing
- Advertising
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
- Internet Marketing 101
Beyond Marketing
BizReport : Tags : Tag Results
Tag Results
106 Tag Results
25 result(s) displayed (1 - 25):
BizReport | Ecommerce May 17, 2013
IBM: Mother's Day shopping goes mobile
Mother's Day shopping via mobile was up 23% on 2012, according to IBM's Digital Analytics Benchmark, with iPhone generating the most online traffic.... >>
BizReport | Ecommerce May 16, 2013
British Land: UK retail stores must adapt or die
British retail stores must adapt or die, according to property investors British Land, who called stores that could not be adapted as "essentially obsolete".... >>
BizReport | Ecommerce May 10, 2013
UK luxury sector: greatest challenge engaging new generation of consumers
The luxury sector in the UK is set to double in the next five years, according to annual research from Ledbury Research and Walpole British Luxury, with the greatest challenge being engaging a new generation of consumers. ... >>
BizReport | Mobile Marketing May 09, 2013
If you're happy and you know it, tell your phone
Facebook may ask you how you're feeling, but a new app developed by scientists at the UK's Cambridge University uses smartphone sensors and psychological feedback to tell you how you're feeling. ... >>
BizReport | Mobile Marketing May 09, 2013
Inadvertent app purchases costing British parents $47m a year
Brits download an average of 29 apps for their smartphone, but pay for very few. However, parents are finding their free apps can become very expensive when younger members of the family get hold of their mobile devices. ... >>
BizReport | Mobile Marketing May 07, 2013
Arbitron: U.K. smartphone users spend most time with mcommerce apps
U.K. smartphone users are much more active users of mcommerce apps than their counterparts in Europe and America, according to a new report released by Arbitron this week. ... >>
BizReport | Ecommerce April 30, 2013
Mobile is mommy's little helper
A new survey from Alliance Data Retail Services adds more weight to previous research that shows many Moms are tapping into their mobile device for help juggling their busy lives. ... >>
BizReport | Social Marketing April 21, 2013
BabyCenter: 91% of moms use social media
Three years ago, BabyCenter revealed data demonstrating that moms were becoming an online social force to be reckoned with; sought after by brands seeking endorsement and awareness. Today, moms are even more social than ever and many check their networks... >>
BizReport | Mobile Marketing April 18, 2013
Mobile social media engagement is not all about deals and discounts
Mobile video advertising company, Rhythm NewMedia, has published new figures that reveal that consumers are not always after a freebie or coupon when engaging with brands via social media. ... >>
BizReport | Social Marketing April 15, 2013
Twitter use migrating to mobile
It's quick and it's social, so it's little surprise that Twitter users are ditching the desktop and migrating to mobile to Tweet. ... >>
BizReport | Advertising March 27, 2013
Google launches tool to calculate mobile ad effectiveness
A lack of tools to measure the effectiveness of mobile advertising campaigns leaves some marketers hesitant to embrace the channel. Realizing this, Google has launched a calculator that will help businesses measure mobile's impact.... >>
BizReport | Mobile Marketing March 27, 2013
More Australians use PayPal to book travel requirements via mobile
New data from PayPal highlights the need for travel agents to ensure their mobile offerings are strong as Australians increasingly book holiday requirements while on the road. ... >>
BizReport | Advertising March 26, 2013
Europe: 77% of consumers engage with outdoor advertising
Outdoor advertising is no longer just about exposure, it's about engagement, too. An annual study by CBS Outdoor International reveals that outdoor advertising is becoming a significant driver of traffic to social media and mobile interaction.... >>
BizReport | Mobile Marketing March 22, 2013
Men prefer gaming on consoles, women on smartphones
Following on from recent research by Mintel that revealed more girls in the U.K. use smartphones than boys, who instead prefer gaming consoles and PCs, is an online survey in the U.S. from Frank N. Magid Associates and PlaySpan that... >>
BizReport | Mobile Marketing March 13, 2013
Are your online surveys mobile-friendly?
It's all about optimizing for mobile in today's on-the-go world. But, what about online surveys? According to SurveyGizmo's latest benchmark report, a significant rise in the number of surveys completed on a mobile device means they need a mobile makeover,... >>
BizReport | Loyalty Marketing March 12, 2013
80% of diners would sign up for a loyalty program, if only you had one
Loyalty programs have come a long way since savings stamps, punch cards and plastic cards. Today's diner doesn't want to fumble through a purse bulging with their tokens of loyalty; most now have a device in their pocket that is... >>
BizReport | Mobile Marketing March 11, 2013
iOS in-flight use takes off, Android still grounded
Having recently reported on the increasing use and demand for wi-fi access while in-flight, it was interesting to read a new report from Gogo on which device is the most-used by connected airline passengers.... >>
BizReport | Social Marketing March 11, 2013
Millennials share sarcasm, not brands, when supermarket shopping
Supermarkets are not the favorite haunt of Millennials and they're not afraid to share their negative feelings towards the environment on social media. New research from 360i reveals Millennials are far more likely to share sarcastic insights when grocery shopping... >>
BizReport | Ecommerce March 08, 2013
Websites receive more traffic from tablets than smartphones
The most recent Adobe Digital Index, released today, reveals that websites around the globe now receive more traffic from tablets than from smartphones. ... >>
BizReport | Ecommerce March 04, 2013
Satisfaction gap between mobile and traditional websites narrowing
A recent survey of visitors to 40 of the UK's largest mobile retail websites and apps reveals that the gap in customer satisfaction between mobile and traditional retail websites is narrowing. ... >>
BizReport | Mobile Marketing February 26, 2013
Distimo: App Store tough environment for new developers
App developers all want in to the App Store but, as new data from Distimo reveals, newcomers are finding it increasingly difficult to get their foot in the door.... >>
BizReport | Mobile Marketing February 25, 2013
PayPal Here U.K. launch scheduled for Summer 2013
Following on from its launch in several countries last year, PayPal is now trialling their PayPal Here mobile payment service in the UK before a European roll-out later in the year. ... >>
BizReport | Mobile Marketing February 14, 2013
Mobile users wait until last minute to plan Valentine's Day gifts, travel
Whether it's travel or a meal out, mobile users are found to be increasingly 'last minute' in their efforts to plan the perfect Valentine's Day for their partner.... >>
BizReport | Mobile Marketing February 12, 2013
Magazine sales plummet as mobile shoppers ignore newsstands
According to new figures, sales of consumer magazines at newsstands across the US dropped in the second half of 2012 in part, say some publishers, because of a phenomenon dubbed "mobile blinder". ... >>
BizReport | Mobile Marketing February 06, 2013
Consumers want more from mobile banking apps
A national survey in the U.S. by customer interaction management firm Varolii Corporation reveals that consumer mobile banking expectations aren't being met by institutions using second generation applications. ... >>
Latest Headlines
- Ads on YouTube grow but TV ads considered more effective
- Online preferred shopping environment of affluent consumers
- Top 3 tips to improve webrooming abilities
- BlueKai rolls out 3rd party data options
- Reports: Social, Cloud offering assist to small businesses
- App Store hits 50 billion milestone, Google Play not far behind
- IBM: Mother's Day shopping goes mobile
- Service industry occupations not safe from technology
Featured White Papers
- Improving ROI with Marketing Optimization
The requirement to juggle multiple constraints and considerations is an inescapable part of the marketing equation. Marketing executives need a... - Top 10 Online Brand Protection Strategies for 2013
Whether stealing web traffic, pirating digital content or selling counterfeit goods, online scammers are sure to continue highjacking brands for... - Get Serious About Email Marketing
Small business success starts with a solid email foundation. If you're a small business with limited resources, you need an... - The Essential Guide to Internet Marketing
Learn the latest tips and tricks to online marketing by downloading the latest edition of our most popular ebook! Whether... - Smarter Service: The Contact Center of the Future
Today's consumers expect better service, better products, and better communication with retailers. Without a single view of the customer across... - 9 Reasons Why Your Email Campaign Is Failing
When you analyze your email marketing program, what is your email data telling you? Measuring your data can be difficult,... - Deliver Extraordinary Customer Experience
Competition is fierce in today's economy and customers know this. They can easily search the Internet to find companies that...