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BizReport | Ecommerce September 26, 2016

Why do online shoppers switch devices between research and purchase?

Why do online shoppers switch devices between researching and purchasing online? That's a question Bizrate Insights set out to answer in recent research. ... >>

BizReport | Advertising September 22, 2016

Native ads: Position of disclosure can affect click-through rate

How do publishers approach the business of including disclosure within native advertising on mobile? That's a question Polar seeks to answer in a new report. ... >>

BizReport | Ecommerce September 21, 2016

54% of Millennials plan to spend significantly more this holiday season

There are 13 weeks until Christmas, but many shoppers have already begun their holiday shopping. Among those are Millennials who, according to Rubicon Project's latest poll, plan to spend considerably more this holiday season than last year.... >>

BizReport | Trends & Ideas September 15, 2016

Time is running out for cold, hard cash

As more people gain access to smartphones and the Internet, more of those who are 'unbanked' will be able to participate in the connected economy which will, in turn, generate trillions of dollars in additional consumer spending globally, according to... >>

BizReport | Mobile Marketing September 15, 2016

Mobile dominating UK retail landscape

Mobile commerce in the UK is surpassing desktop, according to new research from Criteo, while apps drive a bigger percentage of shoppers towards purchase than the mobile web.... >>

BizReport | Mobile Marketing September 07, 2016

Six in 10 corporate travelers have downloaded a hotel's app

Despite hotels investing in mobile initiatives such as keyless room entry, mobile check-in kiosks, business travelers in the U.S. are more interested in more functional services, according to new research by the GBTA Foundation.... >>

BizReport | Mobile Marketing September 07, 2016

Mobile banking use continues to rise

More people are using mobile banking, and using it more frequently, than ever before. Furthermore, people are using mobile banking for more than just viewing account balances or paying for goods and services, according to a new report from global... >>

BizReport | Mobile Marketing September 06, 2016

New EU guidelines call into question network-level mobile ad blocking

That all Internet traffic should be treated equally is the basis for the Body of European Regulators for Electronic Communications' (BEREC) recent anti-mobile advertising blocking move. ... >>

BizReport | Mobile Marketing September 05, 2016

Will Apple's App Store clear out affect you?

Apps that no longer work, or are outdated, will be cleaned off the Apple App Store in an upcoming clear-out, said the company in a recent announcement. ... >>

BizReport | Mobile Marketing September 01, 2016

Facebook urges mobile advertisers to speed up or risk reach

Brands on Facebook are being urged to build better, and faster, mobile experiences or risk a drop in their reach.... >>

BizReport | Mobile Marketing August 31, 2016

Gen Z keen to engage with mobile video

Marketers looking to engage Generation Z would do well to take a good look at their mobile video strategy, according to new research from native advertising software company, Sharethrough.... >>

BizReport | Trends & Ideas August 30, 2016

Working 9-5 becoming a thing of the past?

Is the 9-5 working day a thing of the past? Multiple studies show that, thanks to email and mobile, more people than ever are finding it hard to switch off after business hours. ... >>

BizReport | Advertising August 30, 2016

Accordant Media: 151% increase in global programmatic auction volume

Programmatic buying has risen significantly over the past year, according to recently released data from Accordant Media, including mobile. ... >>

BizReport | Trends & Ideas August 26, 2016

Time watching TV remains the same, but different

Despite new technologies and devices, the predicted death of television has not materialized and, says a new study from Clusters, people are watching just as much television as they always have done.... >>

BizReport | Mobile Marketing August 26, 2016

All hail Uber

According to new data released by SimilarWeb, Uber dominates the ride-hailing market in more than 100 of the world's markets. ... >>

BizReport | Advertising August 25, 2016

New AI technology optimizes mobile video ad campaigns

Artificial intelligence is not just for gamers and chat bots. New, self-learning technology using artificial intelligence to optimize video ad campaigns has been announced by mobile video platform, LoopMe.... >>

BizReport | Search Marketing August 24, 2016

Google will penalize mobile websites with pesky pop-ups

Annoying ads are the main reason many turn to ad blockers so the recent news from Google that they will be penalizing those who use pop-up ads and interstitials on a mobile website will be well received.... >>

BizReport | Social Marketing August 18, 2016

Algorithms or mobile to blame for drop in Facebook traffic to U.S. media websites?

Recent research from SimilarWeb reveals dramatic drops in desktop Facebook traffic to U.S. media websites in the first half of this year.... >>

BizReport | Mobile Marketing August 16, 2016

84% of Millennials use mobile when shopping in physical stores

While Millennials are all about their mobile device, more than half still head to a bricks-and-mortar location to make purchases, according to recent research from Alliance Data, and retailers must embrace their mobile use in-store. ... >>

BizReport | Mobile Marketing August 15, 2016

Travel brands up their mobile game but skip tablets

A new report from digital user experience agency Sigma reveals that top travel brands have significantly improved their offerings by ensuring their mobile websites are optimized mobile users. ... >>

BizReport | Mobile Marketing August 11, 2016

Mobile advertisers believe they offer positive experience, users disagree

Ask mobile marketers and mobile operators and most will say they believe the experience they provide consumers is positive. Ask consumers and most will say otherwise.... >>

BizReport | Blogs & Content August 10, 2016

Publishers say mobile and video will be top revenue drivers in coming year

AOL's 2016 Publisher Outlook Report reveals publishers are hyper-focused on being where consumers are, with mobile, video, and off-platform distribution all proving successful. ... >>

BizReport | Mobile Marketing August 05, 2016

Mobile finance app marketers walking tightrope between security and ease-of-use

Consumers and retailers alike can appreciate the benefits of mobile payments but, according to research from Episerver, consumers are still not convinced their mobile finance apps are secure enough. ... >>

BizReport | Mobile Marketing August 05, 2016

Mobify report reveals impact of mobile website speed

The faster a mobile website is, the better consumer engagement. While that might seem obvious, Mobify has just released data to back it up. ... >>

BizReport | Trends & Ideas August 03, 2016

Research reveals risk to retailers of mobile scan and pay methods

Could self-scan and payment technology increase the risk of theft from stores? Yes, according to new research from criminologists at Britain's University of Leicester. ... >>

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