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BizReport | Ecommerce January 18, 2021

Deloitte: Retail, tech to break out in 2021

Look for substantial growth in key areas throughout 2021. That, according to new reports out from Deloitte, which is suggesting several key tech and retail areas that are expected to see significant growth this year.... >>

BizReport | Ecommerce January 14, 2021

Despite shipping delays, shoppers happy with 2020 holiday season

Despite an untold number of packages delayed in shipping and many not arriving on time for various holiday celebrations, most consumers are calling the 2020 holiday season a win. That is a key takeaway from a new consumer survey out... >>

BizReport | Email Marketing January 13, 2021

Expert: How to improve email connection with shoppers

At the beginning of the coronavirus pandemic many businesses pushed heavily into their email lists in an effort to connect with their shopping base. According to reports email volume increased aby about 25% in those initial weeks, and even months... >>

BizReport | Ecommerce January 11, 2021

How to expand into Latin American markets

According to SkyPostal, US businesses could do well to invest in a Latin American Strategy as we head into 2021. That because many countries south of the US border are investing heavily in broadband, giving people better access to the... >>

BizReport | Ecommerce January 06, 2021

Brands: What to do about fake reviews

Fake reviews are nothing new on Amazon. In fact, some merchants pay for reviews, not caring about their legitimacy. The problem is that consumers are getting better at spotting fake reviews, and they don't like it when fakes are found.... >>

BizReport | Internet January 05, 2021

Expert: How digital transformation is keeping business going

For years, organizations have been told that digital transformation is key to survival as we go further into the tech-filled world of automation, cloud and AI. Those who listened were well equipped to handle the curveballs that came their way.... >>

BizReport | Advertising December 31, 2020

3 pieces of tech that could improve brands' 2021

With 2021 right around the corner and an end to the COVID-19 pandemic possibly in sight, many businesses and merchants are making plans to get diners back into their establishments and shoppers back into their stores, both virtual and physical.... >>

BizReport | Ecommerce December 30, 2020

Trends to watch in retail for 2021

As we move into the New Year, some trends seem to be here to stay in digital marketing: the importance of the social channels, consumers' focus on wellness and individuality, and data as a key ingredient to any campaign. Here... >>

BizReport | Social Marketing December 25, 2020

How to improve social marketing efforts in 2021

Social media has come to be an important part of marketers' efforts to reach consumers because of the coronavirus pandemic, and as many shoppers have taken to online shopping it's time for brands and marketers to up their social media... >>

BizReport | Ecommerce December 24, 2020

Reports: Fraudsters increase purchases as more sales go online

It is no secret that fraudulent purchases are up, but by how much may surprise some. According to new data out from Sift, fraudulent purchases are up about 70% YoY for 2020, with the average fraudulent order attempt topping $700.... >>

BizReport | Ecommerce December 23, 2020

How to use Prime Day takeaways to prep 2021 strategy

Along with many events in 2020, Amazon's annual Prime Day event was delayed by several weeks. But that doesn't mean the event was a bomb. In fact, according to one expert, there are takeaways from 2020's Prime Day that merchants... >>

BizReport | Ecommerce December 21, 2020

Survey says: Returns to skyrocket

Ecommerce continues to push higher this holiday season, which has been a boon for merchants and retailers in the digital space. And while physical stores aren't busy now, they could become business post-holiday because, according to one report, a number... >>

BizReport | Ecommerce December 18, 2020

5 ways 2020 has changed ecommerce

2020 will go down in history as a year of upheaval, but there may be some silver linings in the lessons many learned during the year. We asked one expert how 2020 will change digital as we begin moving toward... >>

BizReport | Ecommerce December 16, 2020

Ecommerce up nearly 50% YoY

Both big brands and small, mom-and-pop merchants are seeing green this holiday season, and it's coming from the digital space. According to new Adobe Analytics data year over year ecommerce sales are up by nearly 50% for the first week... >>

BizReport | Internet December 14, 2020

Reports: Covid-19 prompting more fraud

The COVID-19 pandemic may have slowed in-person commerce, sent more people into remote work, and generally thrown the global economy into a panic. But for hackers and other fraudsters, the pandemic hasn't slowed anything, it has accelerated. That is a... >>

BizReport | Internet December 10, 2020

Expert: How to improve branded cybersecurity for 2021

There has perhaps never been as much pressure on businesses to protect their assets than in 2020. The COVID-19 pandemic has pushed fraudsters into overdrive, trying to tap into brands' data and information via less-secure employee devices, and employees who... >>

BizReport | Loyalty Marketing December 09, 2020

Report: Price a key for loyalty

It is no secret than price prompts purchasing decisions, but new data out from Inmar Intelligence indicates price can also be a factor in loyalty decisions. According to their new report more than half of shoppers have switched loyalty to... >>

BizReport | Advertising December 08, 2020

Expert: How to improve brands' digital transformation

For years, organizations have been told that digital transformation is key to survival as we go further into the tech-filled world of automation, cloud and AI. Those who listened were well equipped to handle the curveballs that came their way.... >>

BizReport | Ecommerce December 04, 2020

Cyber Week a mixed bag for merchants

Shoppers have quickly adjusted their traditional holiday shopping activities to include social distancing protocols amid the global COVID-19 pandemic, and much of that adjusting is going to spending more dollars digitally. That is a key takeaway from new Salesforce data... >>

BizReport | Ecommerce December 03, 2020

4 trends to watch in ecommerce for 2021

While no one can predict what the world will look like in 2021, some say there is reason to hope that life will return to a semblance of 'normal' for the bulk of the world. However, the COVID-19 pandemic has... >>

BizReport | Advertising December 02, 2020

Forecast: 2020 ad declines to rebound in 2021

For the first time in a decade, global media spending fell in 2020. Total global media spending is expected to be down nearly 7% YoY, reaching about $1.2 trillion for the year. Much of the decline is blamed on the... >>

BizReport | Ecommerce November 30, 2020

Reports: Thanksgiving Weekend a digital boon for merchants

As has become custom in the United States, Black Friday shopping has again broken sales records. According to data out from Adobe Analytics, shoppers spend about $9 billion online on the Friday following the US Thanksgiving holiday, a 21% YoY... >>

BizReport | Ecommerce November 25, 2020

Reports: Shopping early and often for 2020 holidays

New data out this week sheds light on how Americans will be shopping this holiday season. Adobe Analytics notes that between November 1 and 23 nearly $60 billion had already been spent online, a 32% increase in spending YoY, with... >>

BizReport | Ecommerce November 23, 2020

Experts: How to thrive through 2020 holiday season

This holiday season is going to like no other. The shopping season will start early, the digital competition will be fierce and the spend will make up 14.5% of total retail sales realized in 2020 (eMarketer). It's game on --... >>

BizReport | Social Marketing November 18, 2020

Expert: How to improve social strategy

Social marketing has perhaps never been as important to a brand as in 2020 when consumers were locked down during a worldwide pandemic. But, there remain friction points between consumers and brands within the social space. We asked a digital... >>

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