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BizReport | Research archives July 07, 2016

Study: Hispanics tuned in to coupons

When it comes to using coupons, Hispanic shoppers are clued in. That's the takeaway from new Valassis research that found that, while all demographics (90%) are using coupons, 92% of the Hispanic demographic base their purchases on newspaper and digital... >>

BizReport | Ecommerce archives May 11, 2016

Study: Shoppers hunting deals year-round

It used to be that the holiday season was the time that most shoppers looked for the best deal. Not so any longer, at least according to one report which found online searches for deals increased 40% between 2014 and... >>

BizReport | Mobile Marketing January 26, 2016

Half of consumers want clicks on mobile ads to take them to a coupon

A new report from mobile marketing firm Vibes reveals the substantial opportunities retailers and brands now have to drive million-dollar ROI through the use of mobile coupon, loyalty and messaging programs. ... >>

BizReport | Ecommerce archives August 12, 2014

Paper coupons still popular with consumers

Despite significant uptake by consumers of digital coupons, recent research suggests they have a long way to go before they eclipse paper coupon use.... >>

BizReport | Ecommerce archives September 16, 2013

Millennials mix up traditional and digital saving techniques

New research reveals that Millennials aren't so different from other consumers when it comes to saving money with coupons and deals. In fact, they rely a lot more on print devices than many marketers might think.... >>

BizReport | Social Marketing March 14, 2012

Amex, Twitter discounts-for-Tweets campaign exceeds expectations

Earlier this month American Express and Twitter launched an initiative that synchronized cardholders' accounts with their Twitter accounts to give discounts at various participating merchants. The latest news is that it has been a great success.... >>

BizReport | Mobile Marketing May 10, 2010

Juniper forecasts retail mobile marketing to exceed $8 billion

Recent research by Juniper Research has found the mobile marketing and retail sector including mobile advertising, smart posters and coupons, will exceed $8 billion globally by 2012.... >>

BizReport | Ecommerce archives July 01, 2009

MerchantCircle offers city-centric coupons

Want a bit more return on your next coupon campaign? Why not focus on specific geographic regions or even on your own town? A new offering from MerchantCircle helps marketers offer city-specific coupons through Twitter feeds.... >>

BizReport | Mobile Marketing November 12, 2008

Mobile coupon use to grow in U.S./Europe

In some parts of the world, most notably the Far East, mobile coupons are already being used by millions, and a new study by Juniper Research forecasts that the North America and Western Europe will soon experience growth in this... >>

BizReport | Ecommerce archives October 14, 2008

Coupons, Inc, Money Mailer partner to take coupons mobile

With the amount of 'extra' money Americans have to spend shrinking daily, more and more retailers are offering coupons just to get consumers in their offline - and online! - doors. This week, Coupons, Inc. and Money Mailer Direct Marketing... >>

BizReport | Research archives May 13, 2008

Coupon, comparison sites experience traffic growth

Coupon websites and comparison shopping engines are seeing increased traffic compared to this time last year, according to Hitwise Intelligence.... >>

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