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BizReport | Trends & Ideas archives July 04, 2017
Newbies in Brand Keys list of most patriotic U.S. brands
Which U.S. brands are the most patriotic? On this, the 241st anniversary of independence, research consultancy Brand Keys reveals all. ... >>
BizReport | Trends & Ideas archives June 07, 2017
Biggest stressor in U.S. workplace is fear of losing jobs to AI, new tech
Losing jobs to new technology or artificial intelligence is the biggest fear in U.S. workplaces, according to new research from online learning platform, Udemy, prompting many to invest their own money in professional development. ... >>
BizReport | Advertising archives November 02, 2016
Mobile accounts for almost half total Internet ad revenues in H1 2016
Total revenues from all Internet advertising in the U.S. reached a record high in the first half of this year, with mobile accounting for nearly half, according to new figures released by the IAB.... >>
BizReport | Trends & Ideas archives October 27, 2016
Costumes are big business again this Halloween
Halloween is nearly upon us and a new infographic reveals some frightening large figures surrounding the spooky day.... >>
BizReport | Social Marketing September 20, 2016
Social buy buttons slow to take off
Consumers have been quick to jump on, and stay on, the social media bandwagon but, according to research from digital consultancy SUMOHeavy, they are not as quick to make purchases via the same platforms. ... >>
BizReport | Ecommerce archives September 07, 2016
Consumers consider returns policy before making a purchase
Few retailers consider their returns policy as part of the customer journey, says cross-border ecommerce distribution specialists, B2C Europe, yet it's important to consumers. ... >>
BizReport | Trends & Ideas archives August 19, 2016
Millennials - the 'work martyrs' of the U.S. workplace
New research suggests that the 'entitled Millennial', the largest generation in the workforce, harbors attitudes to taking a vacation that will come to negatively affect the U.S.'s work culture.... >>
BizReport | Ecommerce archives June 13, 2016
74% of U.S. small businesses have no ecommerce website
It's 2016 and yet, according to a new survey from SurePayroll, nearly three-quarters of small businesses in the U.S. still do not have an ecommerce website. ... >>
BizReport | Internet March 22, 2016
Latest White House audit reveals extent of 'cyber incidents'
A recent White House audit reveals that, in 2015, the U.S. government experienced a 10% increase in "cyber incidents" than the previous year. ... >>
BizReport | Mobile Marketing March 16, 2016
Mobile's effect on college students' Spring Break booking habits
Once upon a time, college students booked their spring break months in advance. Thanks to mobile, that is no longer the case, according to new research released by Priceline.com, and it is now a last minute activity. ... >>
BizReport | Ecommerce archives February 19, 2016
46% of U.S. small businesses do not have a website
If you are in business then you will have a website, right? Not so, according to recent research from B2B research firm Clutch which found that nearly half of small businesses in the U.S. do not have a website. ... >>
BizReport | Email Marketing February 19, 2016
'Cor blimey - Brits respond well to risqué language in subject lines
Include an old-fashioned swear word in your email subject line and you will find that 30% more people will open it, according to new research from Mailjet. ... >>
BizReport | Ecommerce archives December 30, 2015
U.S.: Ecommerce still accounts for small % of total retail sales
While we report on soaring mobile and online sales figures, they remain but a fraction of total retail sales in North America, according to new figures released by eMarketer.... >>
BizReport | Mobile Marketing October 12, 2015
U.S. mobile users spent 70 hours using apps in June this year
Despite spending hours using mobile devices that have many apps installed, according to comScore's latest U.S. mobile app report, users in the U.S. focus most of their time using just three of them. ... >>
BizReport | Internet July 29, 2015
15% of Americans do not use the Internet
The Internet has become an integral part of most people's lives in the U.S. but, according to new research released by the Pew Research Center, there remains a steady percentage of Americans who do not go online. ... >>
BizReport | Loyalty Marketing July 15, 2015
America's most patriotic brands revealed
A survey of iconic American brands by Brand Keys reveals which are considered by consumers to be the most patriotic. ... >>
BizReport | Mobile Marketing June 20, 2015
Mobile data usage in U.S. reached 4.1 trillion megabytes in 2014
Mobile industry trade group CTIA has released a new report showing mobile users in the U.S. used 26% more mobile data in 2014 than the previous year. ... >>
BizReport | Ecommerce archives April 19, 2015
25% of SMBs have no website
Having a website is just as important today as having a business card yet, according to a survey conducted by research firm Clutch, more than a quarter of small business still do not have an online presence. ... >>
BizReport | Ecommerce archives April 08, 2015
Free returns important to customer retention
Charging for returns is a great way to alienate your customers, according to a new report released by the Royal Mail.... >>
BizReport | Mobile Marketing March 27, 2015
Smartphones reach new milestone in U.S.
A new milestone has been reached, according to new figures released by comScore. All but 25% of people in the U.S. now own a smartphone.... >>
BizReport | Trends & Ideas archives November 12, 2014
Most Americans believe all-day store opening on Thanksgiving detracts from traditional celebration
How do you feel about stores being open on Thanksgiving Day? According to new research from LoyaltyOne, half of Americans thinks it is a bad idea, although that attitude is very age-dependent.... >>
BizReport | Trends & Ideas archives November 03, 2014
AFP: Charitable givers getting younger and more socially, culturally diverse
The demographic profile of charitable givers in the U.S. is changing, according to a regional survey from the Association of Fundraising Professionals chapter in Greater Philadelphia.... >>
BizReport | Trends & Ideas archives September 10, 2014
Not just Millennials increasing online video viewing
It is not just younger viewers that are spending time watching video content on digital devices, according to a new report from Nielsen, older viewers are also getting their television fix via streaming. ... >>
BizReport | Social Marketing June 25, 2014
Teens are not fleeing Facebook
That Facebook is being deserted by teens in favor of alternative social networks has long been touted online. However, recent research in the U.S. by Forrester shows that teens remain the dominant demographic on the social network.... >>
BizReport | Ecommerce archives May 30, 2014
Holiday planning starts online with search
It's not just travel deals that need to be in tip top condition as the holiday season approaches. Marketers need to ensure their digital offerings are up to scratch, too, as most U.S. travelers head online to plan their vacations.... >>
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