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BizReport | Email Marketing March 24, 2015

4 rules to follow for successful email campaigns

Email engagement sends a message about what the customer is interested in and how they respond to your email marketing campaign. A strong email data strategy will differentiate good email marketing senders from bad email marketing senders. ... >>

BizReport | Advertising March 23, 2015

What expected data spend really means for brands

The Winterberry Group reports US marketers will spend $11.5 billion in 2015 on data and related solutions. Specifically, data-related spending will rise by 35% in email marketing and 21% in display. But what does this spending forecast really mean for... >>

BizReport | Email Marketing September 02, 2014

Happy birthday, email! Now, what can you do for me?

Email may have just passed the 32 year mark, but don't call it old. According to new numbers out from SendGrid email remains one of the top online engagers for people around the world - with more than 30 million... >>

BizReport | Email Marketing June 18, 2013

SendGrid launches email service

Just in time for Small Business Week, SendGrid is launching a new email service, set up to help businesses control costs and yet still have access to top of the line email programs and data. The new product joins SendGrid's... >>

BizReport | Email Marketing July 02, 2012

Report: 45% of actions within web apps trigger email

Transactional emails are getting a boost from web-based applications. That according to a new report from SendGrid. Web apps, researchers report, are triggering more than 600,000 transactional, triggered or app-generated emails each month.... >>

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