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BizReport : White Papers : Sales & Marketing

Lead Management with Call Tracking

The National Efficiency Systems (NES) lead management system tracks and captures every lead for property management companies in Canada. They provide metrics for Conversation Analytics and call tracking for their clients. The data is pushed into NES dashboards via Webhooks and API. NES marries calls and conversions to specific ads. They have used other call tracking providers but switched to LogMyCalls in 2013.

Download to learn:

  • How NES is using Conversation Analytics
  • Why NES tracks conversion, lead score, and sales readiness data
  • Step-by-step API and Webhook implementation
  • Why NES chose LogMyCalls over other call tracking solutions

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