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BizReport : White Papers : Sales & Marketing

Building Blocks of Next-Generation Customer Experience

Today the customer experience for consumers is disjointed, reactive and not personalized. In a nutshell, service providers are demanding a next-generation customer experience layer that enables them to be personal, preemptive and proactive. Learn how a customer experience engagement layer can allow a complete view and channel management across a subscriber's lifecycle and addresses the core gap in customer experience by improving the overall customer experience, as well as the front-office employee experience.

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