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BizReport : Trends & Ideas archives

Trends & Ideas archives

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Friday, February 02, 2007

Vizu Answers to revolutionize online market research

Online marketing research is set to be more affordable and accessible to those who can’t afford expensive programmes. >>

Thursday, February 01, 2007

Online clothing sales doing a roaring trade in the U.K.

Despite its disadvantages over bricks and mortar, online clothes shopping in the U.K. has exceeded the $2.5 billion mark. >>

Wednesday, January 31, 2007

Tribune Interactive, Topix partner for social features

Rack up another partnership between a newspaper publisher and Web 2.0 companies. According to reports, Tribune Interactive will partner with Topix.net for online general classifieds and with vMix for social media functions. >>

Wednesday, January 31, 2007

Should companies tell consumers when their net usage is being tracked?

In November, 2006, the Center for Digital Democracy and the U.S. Public Interest Research Group filed a hefty complaint with the FTC, claiming that some techniques used by behavioral ad networks were unfair and deceptive marketing activities. >>

Tuesday, January 30, 2007

Google, Microsoft sites on France's "favorites" list

Shopping websites are becoming more popular in France, but still the big draws continue to be Google, Microsoft and France telecom sites according to new research from comScore. >>

Monday, January 29, 2007

Nickelodeon launches an online virtual world for tweens

With 32 broadband sites and 139 websites, MTV Networks, of which Nickelodeon is their number one kids’ entertainment brand, is launching a virtual world. >>

Monday, January 29, 2007

Informa predicts 2012 online TV, video revenue to exceed $6 billion

By 2012 the North America could be the largest revenue-generating region of the globe. >>

Monday, January 29, 2007

YouTubers to gain revenue from online videos

Social networkers who upload their own videos to the YouTube platform will soon have another reason to do so: money. According to reports, YouTube will begin giving a share of the ad revenue from online advertising, shown prior to videos, to the video producers. >>

Monday, January 29, 2007

Microsoft plans on challenging the high credit card fees

Microsoft could be a threat to credit cards and the saviour of small businesses, if Bill Gates' vision of an online payment system comes to fruition. >>

Monday, January 29, 2007

Telephia to provide customer data to Third Screen Media

In an effort to increase advertiser confidence, Telephia will begin providing research to Third Screen Media based on mobile users' data. The deal calls for Third Screen to provide access for Telephia's audience and demographic information to agency and publisher clients. >>

Friday, January 26, 2007

"Rocky Balboa" viral marketing campaign creates an email buzz

IncrediMail, designers of email software, is collaborating with MGM to create an online buzz for the release of the new Rocky movie. >>

Thursday, January 25, 2007

MySpace Is A Top Search Term

The share of social network marketing was ruled in 2006 by Newscorp.'s MySpace. But, the social networking giant also ruled search queries; a new frontier for the site. >>

Thursday, January 25, 2007

Study: 20% Download Movies

Music may be the king of the download world, but movies are a fast rising prince. According to new research from Solutions Research Group, nearly 20% of web users have downloaded movies. >>

Thursday, January 25, 2007

Hola MySpace

MySpace.com has confirmed rumors that later this year it will be launching a Spanish-language version of its popular social networking site. >>

Thursday, January 25, 2007

Playing The Online Ad Game

Marketers are eyeing casual games sites as the next big advertising arena. >>

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