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BizReport | Social Marketing October 12, 2021

Study: Social key to engagement

While there is a long history of people purchasing both large and small items via credit card, the plethora of new options to 'buy now, pay later' (BNPL) is especially enticing to younger shoppers. According to some new data more... >>

BizReport | Social Marketing August 13, 2021

Social commerce skyrocketing, here's how to capitalize

Since the beginning of the COVID-19 pandemic ecommerce, in general, has seen a sharp uptick in use. But a subset of ecommerce - social commerce - is also getting much more play. The shift is attributed by some on consumers'... >>

BizReport | Social Marketing May 13, 2021

How to build brand awareness through social media

For many brands social media has become a prime marketing tool, but according to one expert social shouldn't only be about selling. It should be about building not only revenue but overall product and brand awareness. Here's how. ... >>

BizReport | Social Marketing January 04, 2016

Top 3 tips to better use buy buttons

Social marketing is beginning to come into its own, and while most shoppers are still mainly sharing their purchases a growing number are clicking on those posts with the intent to buy. That means retailers and brands need to have... >>

BizReport | Social Marketing February 24, 2014

Top 3 tips to improve social commerce

Many experts believe social commerce will come into its own in 2014 as social media consumers mature and begin looking for more than status updates from friends. How can retailers ensure their social media presence is ready for shoppers ready... >>

BizReport | Ecommerce archives March 12, 2013

Top 3 personalization tips for retailers

Personalization is fast becoming the mantra of retailers across the web. Offering shoppers details on purchases related to recent buys or simply pointing shoppers back to a page once visited but never converted on can improve overall engagement and conversion... >>