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BizReport | Blogs & Content archives December 14, 2009

Newspapers need a new business model

The headline should come as no surprise. Newspapers do need a new business model as marketers continue trying to engage consumers in a more targeted way than placing ads in the local or national dailies. What may be a surprise... >>

BizReport | Blogs & Content archives October 07, 2009

Should publishers consider free subscriptions?

Newspaper publishers looking for new resources are pushing in mobile and online arenas, but still their print publications are dwindling. Should subscriptions be free? A group of French newspaper publishers have been trying the 'free with strings' subscription route with... >>

BizReport | Research archives June 14, 2007

Study: don't count out newspapers yet

Online advertising may be the new buzzword, but according to a recent study newspapers should not be ignored in favor of online ads. According to the World Association of Newspapers, newspaper ad spending increased nearly 3% in 2006 and has... >>

BizReport | Research archives May 30, 2007

Newspapers online ad spend increases in Q1

Newspaper publishers had a bit of good news in the first quarter of 2007 - an increase in online ad spending. The year-over-year (YoY) Q1 spend increased by 22% to about $750 million. ... >>

BizReport | Loyalty Marketing April 02, 2007

Washington Post bets "stuff" will build loyalty

Read stories, collect points, get stuff. That is the premise behind the Washington Post's new loyalty program. The more stories readers read online, the more points they build up and the more things they can get with those points.... >>

BizReport | Research archives March 28, 2007

Ad revenue is falling fast for newspaper publishers

As online advertising revenue continues to rise, ad revenue in other sectors continues to fall. The hardest hit, at least so far, is the newspaper industry.... >>

BizReport | Research archives March 16, 2007

Newspaper web sales increase 31%

Newspaper's online advertisings sales showed an impressive jump in 2006. According to research from the Newspaper Association of America, online ad sales grew to $2.7 billion. ... >>

BizReport | Advertising archives February 15, 2007

Times Co. partners with Monster for classifieds

Online job listings site just added a big name to its partnerships for online newspaper job listings: the New York Times Company. Under the new agreement, will power job ads for papers like The Boston Globe and The... >>

BizReport | Trends & Ideas archives February 06, 2007

Newspapers alter headlines for search engines

In their ongoing quest to draw in readers and advertisers, newspapers are now altering some headlines for search engine optimization. ... >>

BizReport | Research archives January 31, 2007

European job seekers hit web in Q4

New year, new job? That could be the thinking behind in the increase in traffic to job related websites. Career related websites saw an increase in traffic in Q4, 2006, according to new research from comScore World Metrix. Job training,... >>

BizReport | Research archives January 31, 2007

Tribune Interactive, Topix partner for social features

Rack up another partnership between a newspaper publisher and Web 2.0 companies. According to reports, Tribune Interactive will partner with for online general classifieds and with vMix for social media functions.... >>

BizReport | Blogs & Content archives January 29, 2007

Newspaper websites boost market penetration

The flailing newspaper industry looks to be gaining a boost from their websites. According to a special release from The Media Audit, newspaper websites have helped improve market penetration by as much as 80%.... >>

BizReport | Advertising archives January 12, 2007

Yahoo’s Newspaper Alliance Grows

Yahoo’s deal to provide job listings to newspaper websites across the United States is expanding. Morris Communications has come on board. The company publishes 27 newspapers across the country.... >>

BizReport | Advertising archives January 11, 2007

Newspapers Team Up For Online Ad Network

Google began advertising in newspapers last year and now three newspaper publishers are teaming up to create an online advertising network.... >>

BizReport | Advertising archives November 22, 2006

Newspapers with Online Presence See Web Revenue Rise

The Newspaper Association of America (NAA) reports that ad revenue from newspapers with websites continues to grow in Q3, compared to the same period in 2005.... >>

BizReport | Research archives October 27, 2006

Online Revenue Up, Online Readers Down

New reports from Merrill Lynch show online revenue for newspapers is up for the third quarter, but the news isn’t all good. Online readership is actually down, causing concern from some sectors. ... >>