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BizReport | Ecommerce archives January 03, 2011

Report: Consumers want more from ecommerce

In a year that saw more consumers than ever head online to purchase gifts, gift cards and other products, etailers may be surprised to find that not all consumers are happy. And that means not all etailers can be happy,... >>

BizReport | Ecommerce archives November 09, 2010

WinBuyer release places ads on retail pages

A new release from retail monetization platform WinBuyer gives brands a new option in advertising: placing ads directly on retail pages. Why place ads in this space? Because consumers interested enough in a product to visit a product page are... >>

BizReport | Ecommerce archives September 07, 2010

Amazon, WalMart pushing ecommerce traffic

People are creatures of habit, and many are proving it by how they shop online. Walmart, one of the biggest brick and mortar retailers in the world is also pushing a ton of traffic online. In fact, the retail giant... >>

BizReport | Ecommerce archives August 26, 2010

Mercent to support eBay checkouts

There is a new solution for sellers connecting with consumers through hubs such as Amazon and eBay. Mercent has expanded their native support to include eBay; the platform already supported Amazon and Google systems. The expansion gives etailers the ability... >>

BizReport | Ecommerce archives April 27, 2010

Merchants: Do you need third party sellers?

There is tough competition in the online marketplace, especially for non-CPG brands. Finding your unique store carrying Brand X bags, for example, is nearly impossible when there are 50 other storefronts offering the same thing to consumers. Third party marketplaces... >>

BizReport | Ecommerce archives March 11, 2010

MerchantCircle: Merchant confidence still low

Local marketers are beginning to see a gray area way at the back of the train tunnel that is consumer spending. Still, they are reluctant to believe that gray area is daylight and prefer to keep a tight fist around... >>

BizReport | Ecommerce archives February 18, 2010

Viewpoints, Foresee Results partner for customer satisfaction metrics

Wonder no more about how satisfied consumers are in your online community. Viewpoints and Foresee Results have partnered to measure satisfaction, which should help brands and publishers connect in at a deeper level with users. ... >>

BizReport | Ecommerce archives December 07, 2009

Holiday spend continues to be strong

With just under three weeks until the fat man slides down chimneys around the world, holiday shoppers continue hurrying to beat Santa to the punch. According to the latest numbers from metrics firm comScore the total holiday spend is up... >>

BizReport | Ecommerce archives November 23, 2009

Internet Marketing 101: The difference between quality traffic and conversions

Whether you're a complete e-business newbie or you're trying to improve sales and profitability after a year or so, you may be mistaking a good-seeming metric for something else. Namely, the traffic metric. Marketers new and old continue to be... >>

BizReport | Ecommerce archives November 19, 2009

Ho-Ho-Humbug for etailers this holiday season?

Etailers hoping the upcoming holiday shopping rush will present a huge, well, present to their bottom lines this year may wind up with little more than coal in their registers. According to a recent Nielsen report the upcoming holiday season... >>

BizReport | Ecommerce archives November 11, 2009

Survey: UK consumers don't mind being watched

When it comes to personalized ads, nearly three-quarters of UK consumers admit they don't mind Big Brother-type entities watching them. According to a recent survey from SDL Tridion, 74% of these consumers not only don't mind when businesses mine their... >>

BizReport | Blogs & Content archives November 04, 2009

Three steps to better product descriptions

The key to sales is quality content. Have you heard that somewhere before? Probably, and rightly so. But do you know the difference between quality content and problem content? Chances are you don't. Here are three tips to increasing the... >>

BizReport | Ecommerce archives October 20, 2009

Internet Marketing 101: Tips for reducing shopping cart abandonment

You've got a well-designed ecommerce hub. You're keeping up with competitor offerings and specials. You've developed a list of consumers and are monitoring the list to add new members or remove non-responding members. And yet consumers are still abandoning shopping... >>

BizReport | Ecommerce archives October 07, 2009

Survey: Holiday spend could be a record low

Several holiday spending forecasts have come out so far this autumn with many reporting no rise in spending. A new forecast from Burst Media continues the trend, but also goes so far as to suggest a record low year for... >>

BizReport | Social Marketing September 25, 2009

Most brands are pushing engagement with social tools

It seems that brands are quickly catching on to the social networking trends. According to the recent "Community and Social Media Study" from the e-tailing group more than half of brands are using social media tools such as fan pages,... >>

BizReport | Ecommerce archives September 21, 2009

McAfee: Two-thirds of shopping cart abandoners return

Sometimes, they come back. Nope, that isn't just a movie term any longer. According to a recent McAfee study, two-thirds (65%) of shoppers who abandon shopping carts return after a day or so. When they return, they complete the purchase.... >>

BizReport | Ecommerce archives September 08, 2009

Report: Holiday spend could be dull in '09

If you're tired of the doom-and-gloom reports about the global economy there is good news. Many news organizations are reporting that the recession is nearly over. The bad news? Consumers aren't paying attention and continue to save rather than spend.... >>

BizReport | Ecommerce archives September 04, 2009

Internet Marketing 101: Why you should think ahead for ecommerce results

Although online shopping has been around nearly as long as the Internet, it has only begun gaining real traction over the past three to four years. But, already it is changing the way consumers shop, which is why marketers must... >>

BizReport | Ecommerce archives April 29, 2009

Teracent launches digital endcap

Online advertising optimization platform Teracent has launched a new platform with allows marketers to retarget consumers based on product interest. The Digital Endcap platform manages how aggregated retargeting information is shared between marketing partners so that advertisers can make the... >>

BizReport | Ecommerce archives March 16, 2009 releases top couponing items

Although the economy in the US seems to be in the beginning stages of a bounce-back, consumers are still frugally looking for the best deals - especially online shoppers. From special 'deal days' to looking for the best coupons, consumers... >>

BizReport | Ecommerce archives March 06, 2009

Taleee gives etailers real-time consumer opinions

Ever wonder what consumers think of a specific product? Do you need more than one or two consumer opinions to make a decision? Consumer opinion hub Taleee could help by giving etailers and online marketers access to customer satisfaction ratings.... >>

BizReport | Advertising archives February 24, 2009

Which couponing offers are the best engagers?

We all know that offers are one of the best keys to converting a shopper, online and offline, is the right offer. For most marketers those offers take the form of coupons but are you using the right offers and... >>

BizReport | Ecommerce archives February 13, 2009

comScore: US Ecommerce down but up

A mixed message from metrics firm comScore for etailers. According to the company US ecommerce was down about 3% in Q4 2008 but for the entire year, ecommerce actually grew about 6%. Why the difference? The stock market crash is... >>

BizReport | Ecommerce archives January 12, 2009

Report: Nearly 40% of online holiday shoppers hit glitches

Now is not the time for shoppers to have trouble checking out, getting product information or offering their opinion; with the down economy, these glitches will only encourage online shoppers to find another hub. Still, just over one-third of online... >>

BizReport | Ecommerce archives December 10, 2008

How stress will impact holiday spending

The American economy is weak which means consumers have even more to worry about this holiday season than in 2007; that stress, according to a recent report from KW Strategems and Decipher, is impacting holiday shopping sales.... >>

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