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BizReport | November 01, 2012

Anonymous sources suggest Facebook has plans to take on Craigslist

Two anonymous sources have told of Facebook's plans to launch a service that could worry Craigslist. Called Marketplace it's the social network's first foray into classified ads. ... >>

BizReport | Advertising archives March 04, 2011

Platform uses location with classifieds

Everyone wants a deal and with the proliferation of cable shows related to finding and making money on historical items, more and more consumers are looking to cash in. An upgrade of one online classified hub may help consumers find... >>

BizReport | Advertising archives November 21, 2010

Gumtree taps AudienceScience for targeting, data management

Online classified hub has tapped AudienceScience for improved targeting and metrics. The UK's largest classified platform will integrate Audience Gateway to help improve audience targeting and data management for brands and marketers.... >>

BizReport | Research archives April 16, 2010

Study: 80% of local consumers impacted by classifieds

Don't write off that old phone directory just yet. A new survey tracking local consumers found that 80% were 'read to buy' after seeing a print or online yellow pages ad. The "Local Media Tracking Study", conducted by Burke is... >>

BizReport | Blogs & Content archives December 10, 2009

Localeze offers local business listings more often

It may seem like a simple thing, but a new release from business content manager Localeze is actually a huge step forward. The new release offers Localeze search engine partners information on business listings weekly; this is shortened from distribution... >>

BizReport | Social Marketing November 19, 2009

Anchor Intelligence, Oodle partner for classified traffic solution

A new partnership between metrics firm Anchor Intelligence and fraud detection unit Oodle could help marketers in the social space realize better quality traffic. The partnership will utilize Anchor's ClearMark technology to classify traffic quality in the social space.... >>

BizReport | Advertising archives April 02, 2009

Hitwise: Classified traffic up 84%

In the midst of this economic downturn more consumers are turning to classified websites for deals, jobs and other necessary information. According to metrics firm Hitwise traffic to classified websites increased more than three-quarters (84%) in February 2009 compared to... >>

BizReport | Research archives July 31, 2008

Report: Yellow Pages Bad Investment for Marketers

If you're thinking of sinking a lot of advertising cash into classified listings, think again. According to a new report from Borrell Associates, classified ads will be virtually dead within the next five years. So, for now, perhaps classified listings... >>

BizReport | Social Marketing June 20, 2008

Merchant Circle gives marketers their own social space

If you'd like your own social network but aren't sure where to begin, check out a few offerings from Merchant Circle. The company offers businesses, small to large, individualized space on the web. That space can be customized to include... >>

BizReport | Research archives April 23, 2008

Forecast: Interactive Classified, Vertical Ads To Reach $14 Billion

Online marketers can expect classified and vertical advertising revenues to continue to creep up in the coming years according to a recent forecast from The Kelsey Group. The report predicts that online classified ads and vertical ads will reach just... >>

BizReport | Advertising archives April 17, 2008

Autobytel, DirectoryM partner for content

With more websites popping up everyday, it is becoming increasingly hard for consumers to find their way to the right sites at the right time. Enter a new partnership between Autobytel and DirectoryM, which helps consumers find the automotive information... >>

BizReport | Advertising archives August 22, 2007

Community papers get a boost from CoolerAds

A new online ad platform is helping community newspapers get back online with their readers. Called CoolerAds, the platform offers online classified and display ads as well as a local search platform.... >>

BizReport | Advertising archives May 16, 2007

More jobseekers go online

Forget newspapers for job leads. Those wanting to get a better paying job are looking online, and marketers should take note of the new trend.... >>

BizReport | Research archives January 31, 2007

European job seekers hit web in Q4

New year, new job? That could be the thinking behind in the increase in traffic to job related websites. Career related websites saw an increase in traffic in Q4, 2006, according to new research from comScore World Metrix. Job training,... >>

BizReport | Trends & Ideas archives November 28, 2006

Monster To Advertise In Newspapers

Perhaps following the lead of Google and Yahoo, will begin placing classified job listings with newspapers around the United States. The employment company now has deals with around 40 newspapers, including the Orange County Register (California) and the Honolulu... >>

BizReport | Advertising archives October 04, 2006

vFlyer Changes Face of Classifieds

Marketers don’t have to struggle creating separate online classifieds for the different classified listing services any longer. A small San Francisco startup says they can make online classified advertising easier for sellers. vFlyer allows marketers to create online classifieds and... >>