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BizReport | Mobile Marketing September 07, 2021

Reports: Apps key to consumer engagement

While traffic to brick and mortar stores, restaurants, and even concert venues plummeted due to the pandemic, it didn't stop consumers from trying new products or foods, and streaming services ensured many remained up to date with favorite shows, performers,... >>

BizReport | Mobile Marketing August 03, 2020

Reports: Mobile, apps on the upswing

More people are spending more time in their mobile apps. That is a key takeaway from new App Annie data; according to their research consumers are spending just over 3 hours per day with their mobile devices (global consumers). That... >>

BizReport | Mobile Marketing January 31, 2014

Survey reveals the app activities of Super Bowl viewers

A Super Bowl second screen survey reveals that those watching the game will also be watching their mobile devices as they use social media, games and weather apps. ... >>

BizReport | Mobile Marketing December 06, 2013

Facebook far and away most frequently used mobile app

Teens may be losing interest in Facebook but according to a new survey the social network is, by far and away, the most popular mobile phone app out there.... >>

BizReport | Mobile Marketing September 26, 2013

OFT develops new regulations for 'free to play' games targeting children

A crackdown on free online 'pay to play' games targeted at children will see new regulations come in to force by April next year.... >>

BizReport | Mobile Marketing June 04, 2013

Mobile Posse: Home screen pushing app use

The main page of a consumers' mobile device may be more important than many marketers originally thought. New data out from Mobile Posse and Arbitron Mobile finds that the home messaging screen is driving app usage.... >>

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