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BizReport | Ecommerce archives February 10, 2015

Ecommerce Roundup: Mobile analysis and social connection

Some experts believe retailers need to approach the ecommerce holistically and that is where today's round-up begins: social and mobile tools to help retailers connect, and a new launch that may help retailers better understand their customers. ... >>

BizReport | Social Marketing June 28, 2013

Reports: Consumers staying connected, sharing more online

In the Internet Age people are more connected than ever, even if some never leave their homes. Two new reports shed light on how consumers are staying connected - with family and with work - as well as how they're... >>

BizReport | Social Marketing June 26, 2013

SocialTwist IDs how much influence brands have

In the social space, a brand's reach is only as important as its actual influence, and a new tool out from SocialTwist helps to identify that influence so that brands can improve social campaigns. Called the Influencer Quotient, the new... >>

BizReport | Email Marketing November 20, 2012

Reports: How email is pushing engagement

There is very little new about the email space, and that is what many consumers like about it. They know they'll get offers from brands from opt-in lists, they know they'll get spammed occasionally. They know they'll spend too much... >>

BizReport | Social Marketing April 13, 2011

Why brands need peer referrals not just friends

In the realm of social marketing, many are focused on building fan- and friend-bases, but in doing so may be missing out on a true beauty of social marketing. The peer referral. Peer referrals are burning up the group-couponing craze.... >>

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