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BizReport | Ecommerce July 14, 2021

Shoppers spending ahead of back-to-school rush

With the calendar turned to July many families are turning their thoughts from summer vacations to getting back into the classroom, especially those whose children were in virtual lockdown throughout the worst of the Coronavirus pandemic. But has the way... >>

BizReport | Email Marketing February 05, 2021

How to improve data collection and use

With Apple's iOS 14 update in the wild, it's time for digital marketers to evaluate their current plans and explore new strategies. Rather than relying on targeted advertising through app data tracking, this allows companies to engage with users in... >>

BizReport | Mobile Marketing February 01, 2021

Expert: How the iOS 14 update will impact merchants, brands

Apple's latest updates puts more people in charge of their own data. iOS 14 gives users the ability to opt out of data tracking, which is a good thing for consumers but could shut businesses out of crucial data they... >>

BizReport | Advertising archives November 20, 2017

How marketers can engage Millennials

Two new reports are putting the focus on Millennials, and showing marketers how to better engage this demographic. The keys? In some cases, going old-school. ... >>

BizReport | Email Marketing October 16, 2017

Mid-week emails key for engagement

While sales and events routinely begin on Sunday or Monday, mid-week emails are the messages that find the best engagement. That is a key takeaway from new SendinBlue data. ... >>

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