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BizReport | Ecommerce archives January 10, 2013

Reports: Social, catalogs influential during 2012 holidays

Over the 2012 holidays a couple of interesting data points were found by researchers: first, that social media use decreased but that traditional ad form catalogs helped push more sales. ... >>

BizReport | Ecommerce archives December 23, 2012

comScore: Holiday spend up 16% YoY

According to the EXPO report 98% of Americans say user-generated product reviews have been helpful over the holiday shopping season. Earlier this year EXPO and comScore collaborated on a study which found UGC product videos create a deeper emotional connection... >>

BizReport | Ecommerce archives December 11, 2012

comScore: Ecomm total hits $27b

With just over two weeks until Christmas day, the ecommerce totals keep tallying upward. According to comScore for the first 37 days of the season (November 1 - December 7) shoppers have spent $27 billion online - a 13% increase... >>

BizReport | Ecommerce archives December 06, 2012

Holiday spend up 14% YoY

For the first 32 days of the 2012 holiday shopping season, buyers have spent $21 billion online - that is a 14% increase over the same period in 2011. During Cyber Week three days surpassed the $1 billion mark.... >>

BizReport | Email Marketing September 19, 2012

Retailers: Expert advises what to do now for the holiday rush

The calendar may still read September, but savvy online marketers are already preparing for the 2012 holiday season - which will kick off Thanksgiving Weekend in the US. Based on the summer months, Christmas will come early for some; according... >>