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BizReport : Ecommerce

Ecommerce

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Monday, June 10, 2019

Expert: How social is impacting ecommerce

Marin Software has released their Q1 2019 Benchmarks report, and among the more interesting findings is this: more merchants and retailers are investing in stoppable content for social media. This influx of cash is likely due to consumers' continuing interest in social media as a shopping tool - turning to influencers to find new products and branded social pages for product information. We asked a digital expert how social is impacting ecommerce. >>

Thursday, June 06, 2019

Study: Quality key for loyalty programs

When it comes to building a loyal customer base, the quality of products is key for merchants and marketers. That's a key takeaway from new Yes Marketing research which found the product quality and value are the top factor for 41% of loyalty customers. >>

Wednesday, June 05, 2019

Study finds consumers reluctant to embrace biometrics

It's passwords over biometrics when it comes to consumer preferences. That's the word from new Paysafe data which found that while just over half of global consumers have used some form of biometrics to make a payment in the past, nearly as many (56%) worry that biometrics will increase identity fraud, putting their personal information at risk. >>

Monday, June 03, 2019

Reports: SMBs focused on tariffs, look to Facebook to engage

New data out from BizBuySell indicates a growing number of small business owners are worried about how President Trump's Chinese tariffs will impact their business - and that most believe the tariffs could end their business. >>

Saturday, June 01, 2019

Cybersecurity Tips for Responsible eCommerce Shop Owners

Here are a few tips on where to start and what to add to your eCommerce website. >>

Wednesday, May 29, 2019

Reports: Chatbots, personalized content driving conversions

Two new report indicate chatbots and personalized content could be game changers for retailers moving forward. >>

Tuesday, May 28, 2019

Top 5 tips to improve password safety

May marks World Password Day - a day many businesses send out reminders to update passwords. But, password hygiene shouldn't be something brands practice only once per year, but throughout each month. Here are five tips to improve your business's password health. >>

Monday, May 27, 2019

Study: Businesses focused on ecommerce, pushing social for engagement

In a new report, indicators show that more businesses are focused on revenue growth through ecommerce sales, and to get that growth brands are increasing their digital ad spend. Specifically, they're increasing their investment in digital channels. >>

Friday, May 24, 2019

How Do I Qualify For a Small Business Loan

If you need small business loans, you should make adequate effort to earn them. >>

Friday, May 24, 2019

Expert: How ethics in AI could impact data privacy

Just a year since the EU instituted GDPR to specify how businesses can collect, analyze, and use consumer data, consumer trust continues to be one of the biggest issues facing global businesses. This is because, while there has been a short-tern slowing of data breaches, larger, mega-breaches continue to happen and are a concern to consumers. That, according to one expert, is where ethics in AI may come to play. >>

Thursday, May 23, 2019

Study:More people opening phones with no destination in mind

In the early days of smartphones, consumers would open their phones with a destination in mind. They wanted to play a game, send a text, or maybe order a pizza for dinner. And, while consumers continue turning to their phones for everything from social media to food delivery, many are now opening their phones without a destination in mind. And that, according to a new report, could mean money for the right apps, merchants, or service providers. >>

Wednesday, May 22, 2019

Expert: How 5G could neutralize Net Neutrality

Just over a year ago, the US Congress repealed the FCC's Net Neutrality ruling - a ruling that made it illegal for mobile and internet providers to charge more for access to certain sites or platform. While Congress is gearing up for another fight, this time to reinstate Net Neutrality, one expert says it may no longer be needed. >>

Tuesday, May 21, 2019

Study: Page and content loads key to experience

New data out this month may seem like it's from 1999 because it's all about page and content load times. According to researchers, three keys to creating a positive customer experience online continue to be page load times, image/content load times, and simple link structures. >>

Monday, May 20, 2019

Brands: How to ensure GDPR compliance now

As we near the year anniversary of the EU's GDPR initiative, many businesses still haven't implemented the right technology and strategies to ensure their mailing lists, data collection, and targeting are compliant. Even those brands outside the EU could stand to take another look at how compliant they are with data privacy as consumers are more leery of data use every year. Here are a few tips. >>

Thursday, May 16, 2019

Study: Marketers still unsure of their AI tech

Marketers continue to make inroads into the adoption of artificial intelligence for things like targeting and data analysis, however one new report finds that while using AI many businesses remain unsure if this tech supports their strategies and objectives. >>

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