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BizReport : May 29, 2015 Archive

May 29, 2015 Archive

Advertising archives | May 29, 2015

Ad Roundup: New tools to track, serve ads

In today's advertising roundup: three new releases to help brands better optimize their ad spend while ensuring campaigns are seen by customers. >>

Advertising archives | May 29, 2015

How to maximize your content marketing strategy

Content marketing is all about brand engagement and connecting with consumers, whereas many forms of traditional advertising promote products, deals or promotions. The latter is much more of a one-dimensional approach, says one expert. >>