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BizReport : March 16, 2015 Archive

March 16, 2015 Archive

Mobile Marketing | March 16, 2015

Image optimization key to acceptable mobile page load times

Websites need to load quickly on mobile devices, and this is doubly true for image-heavy news websites. However, according to new research by Trilibis, the majority of top news websites perform poorly on mobile. >>

Ecommerce archives | March 16, 2015

Top 4 tips to win at social commerce

The internet is going social, not that it was every very far from social. But, as social networks have evolved to become daily and multi-daily stops for browsing consumers, it has also become a place where brands and shoppers can meet and become engaged. One expert offers the top tips for brands to win at social commerce. >>

Search Marketing | March 16, 2015

Study: Mobile key for local search

Search is going mobile - fast. That is the takeaway from a new Local Search Association study which indicates that most (60%) of local searches now originate from smartphone and tablets. This trend, find the report authors, is also defining a new consumer segment: the mobile fanatic. >>

Advertising archives | March 16, 2015

Study: Mobile continuing to push video views

Mobile devices are becoming mainstream and not just to look for local merchants or to compare prices. According to new data out from Ooyala mobile devices are now key for video. Their Q3 2014 Global Video Index Report finds mobile devices now account for about one-third of all online video views. >>

Mobile Marketing | March 16, 2015

Juniper: 1.5 billion mobile boarding passes by 2019

Near-field communication technology is becoming popular in the ticketing world and, according to new research from Juniper Research, that technology will soon become commonplace with airline boarding passes. >>

Mobile Marketing | March 16, 2015

Mobile web a victim in the rise in use of phablets

New data from mobile analytics and ad platform Flurry reveals that phablets are enjoying significant growth in usage and that the mobile web could become a victim of their success. >>