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BizReport : December 27, 2013 Archive

December 27, 2013 Archive

Social Marketing | December 27, 2013

Report: Financial sector needs better customer experience

Social media may be the key for financial institutions looking to make a difference with their customer base - both the existing customer base and those who may be swayed to a new brand. That according to a new report commissioned by Lithium Technologies. On the bad side, the report indicates most financial brands are merely getting by on the customer experience front. >>

Ecommerce archives | December 27, 2013

Top 3 global ecommerce trends for 2014

More businesses will look at global expansion in 2014, especially B2B brands. According to some new predictions from Alibaba about half of B2B brands are already selling direct in the online space and, if they plan it correctly, those B2B brands can maneuver into the B2C space easily in the New Year. >>

Mobile Marketing | December 27, 2013

Report: Christmas Day saw people hit mobile browsers

After the gluttony of present opening was finished on December 25, most people turned to their mobile devices for entertainment - or to fill up their new devices with books, movies and other content. That according to new data out from Mixpanel which indicates the bulk of people accessed the Web through mobile devices with 90% engaged with mobile apps. >>

Ecommerce archives | December 27, 2013

comScore: Holiday ecommerce tops $42 billion

In the week before Christmas, online sales continued to be strong but actually did fall short of some predictions. According to data just out from comScore ecommerce spending through December 22 hit $42.8 billion. That is a 10% increase over 2012 however there were no $1 billion spending days in the entire week. >>