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BizReport : White Papers : Sales & Marketing

What the Plus! Google + for the Rest of Us

After using Google+ for a few months, Guy Kawasaki decided to write this book to explain “what the plus” make Google+ as special as Macintosh.

Topics Include:

  • How to circle people
  • How to perfect your profile
  • How to craft effective posts
  • How to comment
  • How to respond to comments
  • How to share photographs

Guy Kawasaki is the chief evangelist of Canva, a graphics-design online service, and an executive fellow at the Haas School of Business at U.C. Berkeley. Formerly, he was an advisor to the Motorola business unit of Google and chief evangelist of Apple. He is also the author of APE, What the Plus!, Enchantment, and nine other books. Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.

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