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BizReport : White Papers : Sales & Marketing

Using Commission Segmentation to Optimize Performance Marketing Programs

When you know which partners are the most successful, you want to properly incentivize them.

Take control of commissions. Brook Schaaf, CEO of Schaaf-PartnerCentric, shares insights for advertisers on how to take control of commissions to reward affiliates that drive results. He’ll explain how attribution makes it possible to create strategic commission segmentation that cuts costs and optimizes marketing programs.

Discover best practices and learn how to implement this strategy to boost your performance marketing:

  • What is commission segmentation
  • How does it work
  • Why should an advertiser consider using it

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http://www.bizreport.com/whitepapers/using_commission_segmentation_to_optimize.html

 

 

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