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Tips for Choosing B2B Lead Generation Vendors for White Paper and Content Distribution

In this paper, “@@pubname@@”, NetLine uncovers what every marketing professional should be aware of when selecting a provider for online content distribution. NetLine evaluated a variety of providers and their processes and has provided some tips and recommendations to keep in mind in some key areas, including:

  • Network power: industries and audiences
  • Standard vs. custom process
  • Program success management
  • Lead minimums and guarantees
  • Program features, flexibility, geographic preference

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