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BizReport : White Papers : Sales & Marketing

The Science of Marketing Performance

Marketing's "Mad Men" days are over. Great marketing is certainly an art form, but the scientific, measurable aspect is now just as important.

This 7-page eBook reveals the metrics that matter most to each of the "scientists" within any successful marketing organization, including:

  • The CMO
  • The VP of Marketing
  • Corporate & Field Marketing
  • The Marketing Operations Team
Find out how Marketing Performance Management can be the catalyst to achieving a more scientific, more measurable and better-performing marketing organization.

Click here to request your free White Paper!

Publisher:

http://www.bizreport.com/whitepapers/the_science_of_marketing_performance.html

 

 

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