Search BizReport
News by Topic
Marketing
- Advertising
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
Beyond Marketing
BizReport : White Papers : Information Technology
The New Face of IT Service Management: Aligning Business, Development and Operations Teams for Strategic Advantage
Today's ever-changing business environment calls for IT organizations to demonstrate their value to the bottom line. Companies are constantly struggling with how to balance business goals with IT goals.
Author, researcher and IT luminary Neil Ward-Dutton explores the changing nature of IT service management: its current state of the practice, future direction, and practical steps you can take to accelerate your progression along the service management maturity model. Explains Dutton, "The single key element that's missing from many IT organizations is an effective model for engaging consistently with business teams throughout the whole lifecycle of IT investments - from when they're first considered, to when systems are being managed, changed and upgraded in operation."
Click here to request your free White Paper!
Publisher:

Featured White Papers:

Search Engine Optimization and Pay-Per-Click: A Holistic Approach
Learn how pay-per-click (PPC) and natural search engine optimization (SEO) can work hand in hand to help your business better connect with new customers. >>

12 SEO Campaign Killers
Learn what not to do when launching a Search Engine Optimization (SEO) campaign to attract more visitors, leads and sales. >>

Social Media Marketing: 12 Essential Tips for Success
Learn how to effectively engage customer communities with a new, social marketing mix. >>
Latest Headlines
- Interpublic: Search is slowing, Social is growing
- Study: The best length for B-to-B pod casts
- Channel Intelligence launches new ecommerce tool in beta
- Nielsen: Viewers prefer TV set to Internet
- New AdJug partnerships announced
- Study: Mobile users want practical content
- 5 Don'ts For Your Next Email Campaign
- WinBuyer Launches Competitive Pricing Platform
Featured Magazines:

Successful Promotions
Shows you how effective imprinted promotional items can be for any kind of campaign. >>

Featured Research
- NEW! B-to-B Lead Generation Handbook
Special $200.00 discount for BizReport readers only!
Improve your results and the quality of your leads - download the full report right now.