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The 9 Elements of Digital Transformation

Executives in all industries are improving customer relationships, internal processes and value propositions using digital advances such as analytics, mobility, social media and smart embedded devices.

Learn how the best companies combine digital activity with strong leadership to turn technology into transformation. George Westerman, Research Scientist, MIT Sloan Initiative on the Digital Economy, shares findings after interviewing 157 executives around the world, mainly at companies with $1 billion or more in sales.

In this summary, Westerman describes the 9 key elements of digital transformation and shares case studies of companies that are transforming.

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