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Social Marketing: How to Build an Employee Advocacy Program

Most social media strategies focus on the brand entity and overlook the power and influence of employee use of social networks. That’s a huge oversight. According to one recent global survey, 88% of employees use at least one social media site for personal use, of which 50% are already posting about their brand. This eBook includes the following topics:

  • Employee advocacy expands reach and creates trust
  • Social media holds special benefits for sales
  • PeopleLinx shares stream dashboard
  • The evolving relationship between marketing and sales
  • And much more

Click here to request your free White Paper!

Publisher:


http://www.bizreport.com/whitepapers/social_marketing_how_to_build.html

 

 

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