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BizReport : White Papers : Sales & Marketing
Selecting Service Providers for Online Content Syndication
In this brief paper, “Selecting Service Providers for Online Content Syndication”, NetLine uncovers what every marketing professional should be aware of when selecting a content provider for online content syndication. NetLine evaluated a variety of providers and their processes and has provided some tips and recommendations to keep in mind in some key areas, including:
- Network power in industries and audiences
- Standard vs. custom process
- Program success management
- Lead minimums and guarantees
- Program features, flexibility, geographic preference
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