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Rollout - Improving Roll Out of Business Strategy

Every CEO in company large or small faces two major problems: First, to select a strategy to sustain the business and provide adequate returns from the selected market niche. This is the easy problem for the CEO. The hard problem for the CEO is making it happen. 

Rollout describes the state of art scientific and empirically proven theory of exactly how to achieve perfect roll out of strategy. This resource is the foundation book in the Redesigning the Organization series. Rollout summarizes the foundations of how to build and operate organizations to roll out strategy and achieve greatest success.     

A general theory of psychology applies to interpret all aspects and all outputs of humanity. Think of it as a ‘lens’ one looks through to ‘understand’. When looking through the lens, what one ‘sees’ looks different depending on the position from which one views the situation. Each book is written looking through the lens from a particular location. 

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