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Reducing Friction in the Sales Cycle: Best Practices in Sales Contract Management

While there are hopefully no enterprises that formally employ a “VP of Sales Prevention,” there are undoubtedly myriad occasions when contemporary B2B sales team members feel like they work alongside a person, or perhaps more likely a department, which seems dedicated to that exact function. It might be their well-meaning colleagues in Legal, Operations, Marketing or another line of business, actually fulfilling their own properly sanctioned corporate mission, but all the frustrated rep knows is…someone on my own team is preventing me from making a sale.

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