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BizReport : White Papers : Sales & Marketing

Questions to Ask Your Prospective Paid Search Advertising Agency

If your company is planning on hiring an agency for its paid search (PPC) management, this white paper is a must-read. Learn the signs to look for and the key questions to ask when shopping around for an agency to operate your paid search advertising campaign. Here are just a few of the questions this white paper addresses:

  • Do you prefer to start with paid search or natural search?
  • Do you prefer to use Broad Match or Narrow Match?
  • How do you test and measure results?
  • How many W-2 employees do you have?
  • Do you have an office outside your home?

Click here to request your free White Paper!




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