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MPEG-H Audio Alliance Makes its Case for Adoption in the ATSC 3.0 Standard

As the ATSC 3.0 deliberates over what direction the future of sound in broadcasting will take, Lane Cooper, of BizTechReports, had a chance to catch up with Alan Stein, Vice President of Technology at Technicolor – and a Technicolor fellow – to get his take on what the MPEG-H Audio Alliance proposal has to offer.  The MPEG-H Audio Alliance is an initiative being led by Technicolor, Fraunhofer and Qualcomm. We ended up exploring the role of open standards in this process and its relationship with innovation, mobility and long-term total cost of ownership of providing next generation audio experiences to consumers. Here is what he had to say.

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