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BizReport : White Papers : Sales & Marketing

Making Lead Scoring & Nurturing Work

By viewing this online presentation, you will also see how BearingPoint:

  • Improved their overall conversation rates by 1.5-3x
  • Increased the quality of leads going to Sales
  • Expanded their transaction size and increased marketing ROI
If you would like to automate lead scoring and nurturing, improve quality of leads passed to Sales, or gain visibility into your leads, this presentation is for you!

Speakers:
Introduction: Andrew Gaffney, Editor, DemandGen Report
Presenter: Paul Dunay, Director of Interactive Marketing, BearingPoint

Click here to request your free White Paper!

Publisher:

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