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BizReport : White Papers : Sales & Marketing

Key Strategies for Protecting Your Brand in Social Media

The reach, influence and viral nature of social media make it ideal for scammers who want to exploit the value and power of established brands for their own gain. With heightened customer engagement across social media channels, and growing pressure to deliver measurable results, it's critical for you to address the risks posed by brandjackers and safeguard your brand.

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