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BizReport : White Papers : Sales & Marketing

Justifying a Greater Lead Generation Budget for 2011

Discover how the most successful adopters of offer-based lead generation in B2B are doing it – from the first original research of its kind: the "2010 Lead Generation Marketing ROI Study" by marketing profitability gurus the Lenskold Group (and sponsored by emedia Lead Generation). This study offers practical insights and tips addressing:

  • The Use of Metrics and Analytics to Support their Strategies
  • How Marketers May Spend their Next Lead Generation Dollar
  • How to Improve Executive Confidence for a Larger Lead Generation Budget
  • And More
Benchmark yourself against the B2B marketing population. Learn from the top lead gen performers. Then read the experts' recommendations. Download this report today!

Click here to request your free White Paper!

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http://www.bizreport.com/whitepapers/justifying_a_greater_lead_generation.html

 

 

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