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- Quality Score White Paper: Learn how Quality Score is calculated, why it's important and how to optimize your campaigns for the highest score.
- Quality Score Worksheet: Plug in some key numbers to get a full analysis of your AdWords account from a Quality Score perspective. You'll get a fast, easy, visual overview of how your campaigns are performing and what needs improvement.
- Quality Score Cheat Sheet: All the information you'll need to master Quality Score.
- Tapjoy: Ad engagements preferred by mobiles
- European silver surfers' media consumption moving online
- Social sharing call-to-action in digital ads drives consumer interaction
- Google Play in-app sales rise 700% YoY
- comScore: Desktop spending up 13% YoY
- Report: More ad dollars to focus on branded content
- Ads on YouTube grow but TV ads considered more effective
- Online preferred shopping environment of affluent consumers