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BizReport : White Papers : Sales & Marketing
Improve Customer Conversion, Satisfaction and Retention With the Right CEM Solution For Your Business
Quicken Loans turned to Tealeaf for an online customer experience management solution that would enable them to get the reporting capabilities of a web analytics solution and also provide the ability to drill-down into the qualitative insights of real customer behavior. Learn how Quicken Loans leverages Tealeaf's unique replay ability (a page-by-page, browser-level recording of the actual customer experience) to quickly diagnose and fix the problems causing failed customer experiences. With Tealeaf in place, Quicken Loans is continually finding areas of their site to optimize without resorting to guesswork and hypothetization.
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