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BizReport : White Papers : Sales & Marketing
Click to Call: Giving Voice to Online Transaction
Forrester Research identified click to call technology as one of the "Twelve Technologies That Will Transform Online Retail". Leading marketers are embracing opportunities for online buyers to move between phone and Internet channels in a single unbroken session, merging the best of both worlds: the immediacy and human touch of the phone, with the ease and convenience of the Internet.
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