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BizReport : White Papers : Sales & Marketing

Battle Plan: Multilateral Online Marketing (MOM)

Learn the benefits of a coordinated online marketing attack that leverages teamwork and shared data. "Battle Plan: Multilateral Online Marketing (MOM)" looks at everything from Search Engine Optimization and Paid Search to Video Marketing and Opt-in Email Marketing. Key topics include:

  • Maximizing online marketing initiatives
  • Sharing creative, data
  • Building teams
  • Improving Calls to Action
  • Effective timing of email marketing

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