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BizReport : White Papers : Executive & Management

25 Pitching Essentials

The fear of public speaking ranks high among the most common phobias, and for good reason: most of us approach the situation with the wrong mindset, which in turn makes us live out our worst fears in a public forum. 

Our fixation on the content of our words – and not the presentation of ourselves – is what brings us down. An effective presentation, a job interview, or even a speech at a wedding hinges on our ability to portray ourselves as:

  • Passionate
  • Relatable
  • Collected

If we are focused on what we say, and not how we act, we will fail to persuade our audience. Applied in the boardroom, at the pulpit, or even in conversation, these tenets will help you present better in any situation.

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