BizReport : Trends & Ideas

Trends & Ideas

< previous | 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 | next >

Thursday, May 10, 2007

Local online auto advertising set to rise

Auto advertisers are set to continue to increase local online ad spending, to the detriment of print media and direct mail, says a new report. >>

Wednesday, May 09, 2007

Yahoo upgrades to user-generated travel info

Online travel hubs like Priceline, Expedia and Travelocity were the first to begin including more user generated content amongst their travel blogs, reviews and information. Now Yahoo has created a more user-friendly travel site, hoping to encourage more consumers - and advertisers - to use their hub to plan trips. >>

Tuesday, May 08, 2007

Lifestyle changes interest spring web surfers

With spring in full swing, American consumers are researching home improvements, new home and car purchases and spring/summer vacations. >>

Monday, May 07, 2007

Social and travel sites gain traffic in Europe

Staying connected seemed to be on the minds of more European web-surfers throughout the month of March. According to online measurement firm comScore, social networking sites were the destinations of choice for French and UK browsers. >>

Friday, May 04, 2007

Microsoft resumes its pursuit of Yahoo

Reports are surfacing concerning Microsoft and the resumption of its pursuit of Yahoo Inc. >>

Friday, May 04, 2007

New audio and video streaming demographic identified

A new study by Knowledge Networks/SRI profiled users of online audio and video streaming, and came up with a new demographic for online marketers. >>

Thursday, May 03, 2007

CitySearch rolls out "short vids"

Forget about standard display ads or the leaderboard, CitySearch is betting that Web 2.0 options will bring new advertisers to the fold. The city-based information hub is now offering short videos for advertisers wanting to make a local impact. The advertorial video platform allows local marketers to showcase their location and establisment quickly to users. >>

Thursday, May 03, 2007

On-demand TV is in demand in Europe

According to a new study by Motorola, almost half of Europeans watch television shows via the web. >>

Wednesday, May 02, 2007

Out-of-home media spend is up 27%

According to a new report from PQMedia, alternative out-of-home ad campaigns - digital billboards and video ad networks - are working better than marketers had hoped. According to the report, alternative out-of-home media spending jumped to $1.69 billion in 2006 and is expected to grow even more in 2007. >>

Wednesday, May 02, 2007

Users choose multi-media over news content

News and media websites have another reason to be nervous about the ever-changing Internet: according to a new study from Hitwise, nearly 200% of past traffic has left news and media sites in favor of newer multi-media sites. >>

Tuesday, May 01, 2007

The most popular UK sites are consumer-driven

There are some surprising facets of a recent comScore report, listing the top online properties in the UK. Consumer related hubs - ticket brokers, retail and travel booking sites - are showing the most growth in the industry. >>

Tuesday, May 01, 2007

Yahoo launches brand advertising campaign

Yahoo’s new brand advertising campaign aims to attract more search users and make some gains on its rival, Google. >>

Monday, April 30, 2007

Joost signs up major advertisers ready for launch

Joost, the soon-to-be-launched internet television service, has signed up major advertisers including Nestlé, IBM, Electronic Arts and Intel. >>

Monday, April 30, 2007

Google, Intel create marketing toolkit

Tech giants Intel and Google have teamed up to create a virtual marketing storefront. The new platform is said to be aimed at helping small businesses get a better foothold in the online world. >>

Friday, April 27, 2007

YouTube video content expected to include ads

Pre-roll and post-roll ads are expected to begin appearing in YouTube video content later this year, said a spokesman for Google. >>

< previous | 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 | next >