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BizReport : Trends & Ideas

Trends & Ideas

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Friday, July 01, 2016

Expert: Take a page from the Genius Bar to improve CSR

When it comes to customer service, many businesses could learn a thing or two from Apple's Genius Bar. One expert offers five tip to begin employing 'genius' methods. >>

Friday, July 01, 2016

Report: Welcome messages on the rise

According to one new report, brands are more concentrated on sending out welcome messages for new subscribers to their email lists. Researchers with Campaigner found that nearly 40% of marketers are now sending 'thank you' messages as their first brand contact with news subscribers. >>

Friday, July 01, 2016

Top 3 tips to create a stronger data strategy

A strong data strategy is crucial to brand's connection to consumers. Here are three tips to strengthen your data strategy. >>

Thursday, June 30, 2016

Study finds more people unwilling to share data

In news that many brands won't want to hear: a growing number of consumers are unwilling to give up their personal data. According to new Boxever data more than half of those surveyed say they don't want brands to have any of their personal information. >>

Thursday, June 30, 2016

Study: Internet speeds up globally

More and more consumers are getting online quicker. That is one takeaway from Akamai's First Quarter, 2016 State of the Internet Report, which found that overall global connection speeds have increased. >>

Thursday, June 30, 2016

Study IDs how Millennials engage with traditional media

While Millennials do spend the bulk of their time in the digital media space, they haven't completely cut out traditional media - newspapers, radio and television. The key for brands is to know what Millennials want in these spaces. >>

Wednesday, June 29, 2016

Report: Half of online buys happen after an hour

When it comes to online shopping, consumers may choose it for the convenience factor, but they aren't necessarily in a hurry. That is one of the takeaways from Monetate's new Ecommerce Quarterly report for the first quarter of 2016. According to the research, less than half of online purchases are made within the first hour of online shopping. >>

Wednesday, June 29, 2016

Expert: Why real time isn't fast enough

Real-time data and analysis was supposed to put brands in touch with data that was still relevant to the consumer. But, according to one expert, real-time isn't timely enough. Here's why. >>

Wednesday, June 29, 2016

What new crowdfunding rules mean for SMBs

Recently the SEC changed how small businesses can engage in fundraising through sites like Kickstarter, the key is a business's ability to tell their story well. One expert explains. >>

Tuesday, June 28, 2016

Study IDs how retailers can compete with Amazon

The holiday season is rapidly approaching, and many retailers are wondering just how big a chunk of their revenue online giants like Amazon will take. No surprise since nearly half (42%) of consumers recently surveyed said they would turn to Amazon to make gift purchases. >>

Tuesday, June 28, 2016

Expert: How to determine if calls are leads or not

A recent survey found that the bulk of calls coming in to businesses are not sales leads. Communicating with these calls as if they are sales leads can be frustrating to the sales person and can leave a bad impression with the caller. >>

Tuesday, June 28, 2016

Expert: Travel brands need responsive design

On average, US consumers are spending more than four hours per day on mobile devices, and about half of travelers (globally) are using mobile sites to either plan or book trips. But, according to one expert, travel brands are not making the most of their mobile presence. >>

Tuesday, June 28, 2016

Unplug for your health and mental well-being, urges parenting website

Could you go a whole day without plugging in or logging on? That's what parenting website MyFamilyClub asked of people in the UK for the sake of their own, and their children's, health and well-being. >>

Monday, June 27, 2016

Study: Still a disconnect between data, growth

The use of data analytics continues to be a challenging area for businesses. That's one key takeaway from the new 3Q Digital report, Modern Marketers: Addressing Today's Three Biggest Challenges to Growth. >>

Monday, June 27, 2016

Expert: How SMBs can be more productive

Working 9am to 5pm may be standard across the working world, it isn't standard for most small business owners, and that change in schedule can become a challenge. One expert offers four tips for better small business productivity - outside a 9-to-5 schedule. >>

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